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Ivey Business School (Canada)
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Wakaliwood: The Hollywood of Uganda
Marcus M. Larsen; Rebecca NamatovuCase IVEY-9B20M184-EEntrepreneurship, StrategyIn early 2020, the founder and operator of Ramon Film Productions—known familiarly as Wakaliwood—needed to manage the tensions of operating as an informal movie production company in a slum in Uganda's capital of Kampala. Although Ramon Film Productions hStarting at €6.75
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Should Marathon Petroleum Split Up
Timothy Trombley; Babak Lotfaliei; Saurin PatelCase IVEY-9B20N036-EFinanceOn September 25, 2019, an activist investment management company, which was sometimes referred to as the biggest activist hedge fund in the world, publicly released a detailed report advocating for Marathon Petroleum Corporation to be split into three sepStarting at €6.75
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Breaking the Silence (A): Taboo Topics
Alison Konrad; Kanina Blanchard; Karen MacMillanCase IVEY-9B20C043-ELeadership and People Management, StrategyStudents need to practice talking about taboo topics. The ‘A’ case offers background on recent calls to end discrimination (e.g., #MeToo, Black Lives Matter protests) and highlights the struggles business schools, in particular, have faced in dealing withStarting at €6.75
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Maple Leaf Foods (A): Consumers
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M175-EStrategySupplement to 9B20M174.Starting at €6.75
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Maple Leaf Foods (B): Employees
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M176-EStrategySupplement to 9B20M174.Starting at €6.75
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Maple Leaf Foods (E): Society/Animal Rights
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M179-EStrategySupplement to 9B20M174.Starting at €6.75
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Saving the Soil: Blake Vince's Quest for No-Till Farming - Teaching Note
Wren Montgomery; Pratima Bansal; Ken MarkTeaching Note IVEY-8B20M013-EStrategyTeaching note for product 9B20M013.Starting at €0.00
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DuPont Sustainable Solutions (A) and (B) - Teaching Note
Simon Parker; Ramasastry ChandrasekharTeaching Note IVEY-8B20M128-EStrategyTeaching note for products 9B20M128 and 9B20M129.Starting at €0.00
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CMNGD (Commongood) Linens: Scaling a Work-Integration Social Enterprise
Simon Parker; Houston PeschlCase IVEY-9B18M129-EEntrepreneurship, StrategyIn June 2018, the co-founder of a work-integration social enterprise in Calgary, Alberta, called CMNGD (Commongood) Linens, took stock of the impact her venture had on helping homeless people get back on their feet and into meaningful employment. Her ambiStarting at €6.75
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MarcPoint: Strategizing with Big Data
Wei Zhang; Liang Li; Ning Su; Ji-Ye MaoCase IVEY-9B19E012-EEntrepreneurship, Information Technologies, StrategyAs Shanghai MarcPoint Information Technology Co. Ltd. (MarcPoint) celebrated its fifth anniversary, its founder was quite pleased by what the company had achieved. MarcPoint was a start-up that offered marketing research services by analyzing user-generatStarting at €6.75