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IESE (España)
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Almirall: Orientando el futuro de la empresa
Caldart, Adrian; Canals, JordiCase SM-1686StrategyEste caso permite discutir la posible venta del área de productos respiratorios y la decisión de reducir el número de áreas de negocio en las que opera la empresa farmacéutica Almirall, para concentrarse en el área de Dermatología. El caso ofrece información para discutir el posicionamiento de Almirall, sus recursos y capacidades, así como las diversas opciones estratégicas. Estas últimas pueden contemplarse desde la perspectiva del CEO, del Con...Starting at €8.20
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Almirall: Guiding the Future of the Company
Caldart, Adrian; Canals, JordiCase SM-1686-EStrategyThis case facilitates discussion of the possible sale of the respiratory products area and the decision to reduce the number of business areas in which the Almirall pharmaceutical company operates, in order for it to focus on the dermatology area. The case provides information for discussing Almirall's positioning, its resources and capabilities, as well as the various strategic options, which may be viewed from the perspective of the CEO, the Bo...Starting at €8.20
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AGROESSA: An LP Optimization Model for Coffee Sales in La Esperanza AgroIndustrial
de Waal P. N.; Baucells Alibés, ManelCase AD-299-EService and Operations ManagementRufino Herrera, the president of AGROESSA, was pondering the implications of the recommendations which came out of the work of Nico de Waal, an MBA student who worked for AGROESSA as a summer intern in 2004. The recommendations focussed on AGROESSA's cash flow management during the coffee harversting season. It was argued that AGROESSA could improve its profits by carefully considering when and to which market it should sell its coffee production...Starting at €8.20