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Brief History of Decision Making (Spanish version)
Buchanan, Leigh; O'Connell, AndrewArticle HBS-R0601BLeadership and People ManagementThe debunking of Descartes' rational man threatens to swamp our confidence in our choices. Is it really surprising, then, that even as technology dramatically increases our access to information, Malcolm Gladwell extols the virtues of gut decisions made, literally, in the blink of an eye?Starting at €8.20