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HBSP (USA)
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PureCircle
Bell, David E.; Sesia, AldoCase HBS-510032-EStrategyIn December 2008, the U.S. Food and Drug Administration (FDA determined that high-purity Rebaudioside A (Reb A), a natural and calorie-free product that a young company named PureCircie manufactured from the Stevia plant, could be used in beverages, foods, and as a table top sweetener in the U.S.-the largest market for sugar and sweeteners in the world. While the FDA's determination was the breakthrough the company had hoped for, much remained un...Starting at €8.20
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Chronology of the Asian Financial Crisis
Alfaro, Laura; Di Tella, Rafael; Kim, ReneeCase HBS-708001-EFinanceIn July 1997, Thailand became the first Asian "tiger" economy to abandon its fixed exchange rate system in response to speculative attacks on its currency. Investors started to flee Asia, and the crisis rapidly spread to other countries. Central banks spent billions of dollars to try and defend their currencies, only to seek emergency bailouts from the International Monetary Fund. This case presents a chronology of events that unraveled during th...Starting at €8.20
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Malaysia: An "Asian Tiger" Reawakens
Vietor, Richard H.K.Case HBS-719073-EEconomicsOn May 9th, 2018, in an extraordinary upset, Mahathir Mohamad again became Malaysia's Prime Minister. Najib Razak, who had headed the government since 2009, had been swept up in the 1MDB scandal - perhaps the biggest state-corruption incident in history. Although Malaysia's growth had remained solid since the financial crisis, the scandal undermined the budget, the country's debt position, and foreigners' willingness to invest. What was it in the...Starting at €8.20
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C16 Biosciences: Lab-Grown Palm Oil
Bussgang, Jeffrey J.; Hull, OliviaCase HBS-820008-EEntrepreneurshipSynthetic biology start-up C16 Biosciences wants to solve a big problem: replace palm oil, a major contributor to deforestation and climate change, with a lab-grown substitute. CEO Shara Ticku has ambitious plans to supply her lab-grown palm oil to food manufacturers, who use palm oil liberally in a variety of products from ice cream to margarine. In bringing her product to market, Ticku faces a tough decision. Should she roll out the product fir...Starting at €8.20
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Malaysia: People First
Comin, Diego; Abraham, JohnCase HBS-710033-EEconomicsOn March 30, 2010, Prime Minister Najib Razak presented his new economic model (NEM) for Malaysia. With the goal of raising per capita income to over $15,000 by 2020 from the current level of $6,634, the plan included measures to improve human capital, reduce migration and privatize inefficient government linked corporations (GLCs). However, the most controversial part of the NEM was the dismantling of the new economic policy (NEP), an affirmativ...Starting at €8.20
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TalentCorp Malaysia and the Returning Expert Programme
Kerr, William R.; Li, Danielle; Wagner, Mathis; Brownell, AlexisCase HBS-817092-EEntrepreneurshipTalentCorp Malaysia runs the "Returning Expert Programme" (REP), a government program designed to encourage Malaysian professionals abroad to return home through use of various incentives. The REP is intended to combat the "brain drain," caused by highly educated professionals moving away to take advantage of better career opportunities by offering returnees benefits such as tax breaks and permanent residency for family members. In 2011, TalentCo...Starting at €8.20
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Finding the Secret Sauce for Growth (Spanish version)
Quelch, John A.; Hartman, Katherine B.Case HBS-920S08MarketingShelby Diaz, country manager for Cepuros Foods International - Malaysia (CFI-M), must decide a growth strategy for the expansion of CFI-M's line of salsas, particularly regarding whom to target and how to allocate marketing investments. CFI-M could expand aggressively by mass marketing to the general population. A more conservative approach would use targeted communications and promotions. Diaz needs to build an argument for a specific growth str...Starting at €8.20
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OldTown Berhad
Esty, Benjamin C.; Saldutte, GregCase HBS-218058-EFinanceIn December 2017, Jacobs Douwe Egberts (JDE, a Dutch coffee company) made an offer to acquire OldTown Berhad (OTB), a Malaysian coffee company. Three large shareholders, representing more than half of the outstanding shares, have agreed to tender their shares and analysts who follow OTB are recommending that investors accept the offer. The remaining shareholders must decide if the acquisition offer is reasonable and whether to tender their shares...Starting at €8.20
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Malaysia: Standing on a Single Leaf
Comin, Diego; Kuykendoll, Maurice; Williams, MonneCase HBS-713007-EEntrepreneurshipThe case discusses the development of palm oil in Malaysia. This experience provides important insights about when and how government intervention can be successful in developing new sectors in the economy.Starting at €8.20
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Malaysia: The Economic Transformation Program (B)
Comin, Diego; Peng, Ku KokCase HBS-713008-EEconomicsThis case presents the Economic Transformation Program (ETP) designed by the Malaysian government meant to revamp productivity growth after a decade of slow down. It also presents the procedures and outcome of the ETP. Follow up to Malaysia: People First? Very transparent view of policy making in Malaysia.Starting at €5.74