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Ivey Business School (Canada)
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Flashfood.Shop: Self-Service Retailing of Fresh Meals in China
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin SuCase IVEY-9B19M036-EStrategyOn April 1, 2017, Flashfood.Shop, a new brand in self-service retailing of fresh meals, was founded in Dalian, Liaoning province, China. The self-service retail platform provided office workers with affordable and convenient fresh meals 24 hours per day. Flashfood.Shop used intelligent self-catering machines as its physical sales terminals and it used an intelligent self-catering system as its online service interface. By the end of June 2018, Fl...Starting at €8.20
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Google: Should “Dragonfly” Fly
Veena Keshav PailwarCase IVEY-9B19M088-EStrategyIn 2018, China was the biggest market for Internet services in the world. Along with the country's huge market size, its comparatively low penetration made it an immensely attractive market for search engine services. To capture this market, Google was plStarting at €8.20
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Dolce & Gabbana: Racism, Stereotypes, or Being Funny
Ann Peng; Jiya HaiCase IVEY-9B20C004-ELeadership and People Management, StrategyOn November 21, 2018, the Italian luxury fashion brand Dolce & Gabbana (D&G) cancelled a show that was scheduled to take place in Shanghai, China, after controversial video advertisements and private Instagram messages, allegedly sent by Stefano Gabbana himself, went viral. The videos were seen by many to be racist, and they resulted in subsequent boycotts by Chinese celebrities and consumers. As D&G struggled to regain market share in China and ...Starting at €8.20
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Air Traffic and Navigation Services SOC Limited: Talent Management
Albert Wöcke; Hayley PearsonCase IVEY-9B20M160-EStrategyIn October 2019, the interim chief executive officer of Air Traffic and Navigation Services SOC Limited (ATNS) in South Africa faced a dilemma regarding talent management. ATNS’s talent pipeline was unbalanced, and there was insufficient progression intoStarting at €8.20
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Ruaha Farm (T) Ltd: Engaging Local Beekeeping Communities in Tanzania
Wim Vanhaverbeke; Nicholaus Tutuba; Jasinta Msamula; Pulkeria Pascoe; Jerum Kilumile; Hawa Petro TunduiCase IVEY-9B20M220-EStrategyThe chief executive officer of Ruaha Farm (T) Ltd (Ruaha Farm), in Iringa, Tanzania, established his honey business, in 2012. The company’s business model relied on the engagement and empowerment of neighbouring communities of low-income beekeepers, creating mutually beneficial relationships with local beekeeping communities in the Iringa region. The business model was unique, asset-light, and scalable. In contrast with an integrated business mod...Starting at €8.20
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South African Chefs Association: Maintaining a Non-Profit Organization
Anastacia Mamabolo; Charlene LewCase IVEY-9B20M222-EStrategyIn February 2020, the president of South African Chefs Association was exploring ways to ensure a sustained revenue stream for the association, which relied primarily on membership fees for survival. As a non-profit organization, South African Chefs Association had a rich history of representing chefs, enabling them to compete on the international stage, supporting their training and education, and providing members with networking opportunities ...Starting at €8.20
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Youku Tudou: Shaping Entertainment and Media in China
Xi Zhang; Ning SuCase IVEY-9B21E006-EInformation TechnologiesBoth founded in the mid-2000s as two of China’s earliest online video platforms and both emphasizing creative, original content, Youku and Tudou enjoyed popularity among China’s young netizens, while constantly battling each other for market leadership. Both firms went public, on the NYSE and Nasdaq respectively. Facing China’s hyper-competitive online video market, the twin firms decided to engage in a series of transactions, including a merger ...Starting at €8.20
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GE South Africa: Londvolota’s Contextual Leadership for Creating Shared Value
Caren Scheepers; Abdullah Verachia; Ingrid TruslerCase IVEY-9B21M007-EStrategyIn January 2019, one of the founding members and current board members of Londvolota, a South African trust formed by General Electric South Africa (GESA) in 2015, faced a challenge. Londvolota needed to improve the establishment and growth of entrepreneurial South African businesses as part of GESA’s development of local suppliers, which aimed to enable the best of these businesses to supply the global GE network. The initiative represented a ma...Starting at €8.20
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Dalian Xinhe Leather Clothing: Strategic Transformation in Response to COVID-19
Haifen Lin; Sun Zhou; Xiangtong LiuCase IVEY-9B21M017-EStrategyFounded in 2000, Dalian Xinhe Leather Clothing Co. Ltd. (Dalian Xinhe) mainly produced men’s and women’s leather clothing; it had become the largest leather garment manufacturer in northeast China. At the beginning of 2020, in response to the COVID-19 pandemic, Dalian Xinhe began to produce medical protective clothing, which brought the company through the business challenges created by the pandemic and earned it wide recognition from the governm...Starting at €8.20
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Supply Chain Collaboration at JD.com
Yinan Qi; Paul W. Beamish; Xin Li; Ke GongCase IVEY-9B21D009-EService and Operations Management, StrategyAt the November 2019 Open Day conference, the vice-president of JD.com shared his understanding of the role that supplier collaboration played in an uncertain environment. Through 15 years of fast growth, JD.com had become the largest business-to-consumer platform in China with more than 30,000 suppliers. Using a boundless retail strategy, JD.com had to build a seamless channel from supplier to customer, which required a close look at how to coll...Starting at €8.20