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HBSP (USA)
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Why IT Fumbles Analytics
Marchand, Donald A.; Peppard, JoeArticle HBS-R1301H-EInformation TechnologiesAs managers seek to exploit the tremendous amounts of data now available from internal and external sources, they're likely to use the approach they use with all their IT projects--that is, they'll focus on building and deploying technology on time, to plan, and within budget. That works for projects designed to improve business processes and increase efficiency, but when it comes to extracting valuable insights from data and using information to...Starting at €8.20