Total Credit Recovery Limited: Building a Progressive Data Analytics Team

Alison Konrad; Violetta Gallagher

Case IVEY-W25296-E

Information Technologies, Leadership and People Management

In 2017, Total Credit Recovery Limited (TCR), an accounts receivables management and debt collection firm, hired a data scientist to analyze the firm’s current data analytics practices and create a plan to extend the use of its data. TCR collected more th

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World Vision Canada: Meeting Madness - Teaching Note

Derrick Neufeld

Teaching Note IVEY-8B20E015-E

Information Technologies

Teaching note for product 9B20E015.

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The Royal Belgian Football Association: A World-Class Digital Strategy - Teaching Note

Ning Su, Willem Standaert, Xiao Xiao

Teaching Note IVEY-W25612-E

Information Technologies, Strategy

Teaching note for product W25611.

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MarcPoint: Strategizing with Big Data

Wei Zhang; Liang Li; Ning Su; Ji-Ye Mao

Case IVEY-9B19E012-E

Entrepreneurship, Information Technologies, Strategy

As Shanghai MarcPoint Information Technology Co. Ltd. (MarcPoint) celebrated its fifth anniversary, its founder was quite pleased by what the company had achieved. MarcPoint was a start-up that offered marketing research services by analyzing user-generat

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WaterCo Customer Information and Billing System (A)

Michael Parent

Case IVEY-9B16E003-E

Information Technologies, Strategy

WaterCo's new customer information and billing system (CIBS), its largest information technology (IT) project ever, was over-budget and very late, with no end in sight. In the (A) case, the board of directors must decide what action to take with regards to management's actions, and regarding the project contractor. The (B) case, 9B16E004, outlines what happened afterwards. The cases span a 10-year period from inception to litigation. The case is ...

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Snapdeal: A Nightmare or a Benefit in Reverse Logistics (Spanish Version)

Poonam Garg; Rashmi Kumar Aggarwal; Vaibhav Garg

Case IVEY-9B16ES039

Entrepreneurship, Information Technologies, Strategy

In 2015, Snapdeal, an e-commerce company in India, faced a supply chain situation in reverse logistics. In conforming to the industry trends, the company had a policy on assured product returns, which led to most customers returning to an online merchant

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Alfie: Working Out a Virtual Fitness Concierge Platform

Camille Grange

Case IVEY-9B19E008-E

Entrepreneurship, Information Technologies

Alfie.fit (Alfie) was a Montreal-based consumer software technology start-up that offered a virtual fitness concierge service for time-strapped people who wanted to keep fit, no matter their busy schedule. The Alfie platform helped personal trainers and trainees connect and interact with each other and supported the management of the transaction between them. However, Alfie faced several challenges, including the common chicken-or-egg problem of ...

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Volkswagen Group: Adapting in the Age of AI

Ning Su; Yulin Fang; Duan Yang

Exercise IVEY-9B19E016-E

Entrepreneurship, Information Technologies, Strategy

In 2016, the Volkswagen Group (VW Group) announced a new future program, Together–Strategy 2025, which outlined the company’s ambition of becoming “a world-leading provider of sustainable mobility” by 2025. The VW Group made it clear that innovation and t

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iSoftStone: The Globalization of a Chinese IT Sourcing and Services Power House

Richard M. Kesner

Case IVEY-9B11E023-E

Information Technologies

Between 2001 and 2011, iSoftStone Holdings Ltd. grew from a small information technology services firm operating out of Beijing with 40 employees into a global IT consulting and services company with 11,000 employees, effectively competing with established Indian outsourcing IT providers such as Tata and InfoSys. The case discusses the particular go-to-market and growth strategies of iSoftStone and its evolution as a global player. The focus of t...

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Digital Canada's New Work Environment

Chris A. Higgins; Derrick Neufeld

Case IVEY-9A95E007-E

Information Technologies

A project manager at Digital Canada has designed a work-at-home program to encourage field personnel to spend less time working in the office and more time working at client sites, on the road and at home. He believes his plan will save Digital Canada millions of dollars annually and result in increased productivity. Unfortunately, the response from U.S. headquarters has been lukewarm, and the affected employees are reacting quite negatively. The...

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Ivey Business School (Canada)