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Becker Textilwerk GmbH
Soler, Edi; Peñalva, FernandoCase C-810Accounting and ControlEste caso trata sobre una empresa alemana, Becker Textilwerk, que produce fibras textiles de alto rendimiento y que contó con unas ventas totales en 2016 de más de 1.200 millones de euros. Becker trabaja a plena capacidad, y debe tomar una decisión sobre la petición de un cliente para que le aumente sustancialmente el descuento que actualmente recibe. En caso de denegar el aumento, el cliente dejará de comprar a Becker y acudirá a un competidor. ...Starting at €8.20
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Le Grand Hôtel de Leysin (GHL)
Soler, Edi; Ormazabal, GaizkaCase C-805-EAccounting and ControlIn Le Grand Hôtel de Leysin (GHL), the participant plays the role of the hotel's general manager, Sofie Keller, who must make several decisions to improve the profitability of the business. The main ones are: to decide whether to keep or stop offering the conference service, and to analyze how to react to the steep discount on the room price offered by a competitor with similar characteristics. Both decisions are framed in a context of crisis cau...Starting at €8.20
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Holaluz: Connecting people to Green Energy
Soler, EdiCase ASN-89-EDecision Analysis, Entrepreneurship, FinanceIn 2013, Holaluz was the first online retail supplier of electricity in Spain. Focusing exclusively on domestic customers, the three founding partners had launched an ambitious business plan with which they intended to reach 100,000 customers in three years, taking advantage of the liberalization of the electricity market, which in theory was coming in the near future. The decision on how to finance the plan could mark the future of a company, wh...Starting at €8.20
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Oakberry: The Gracia Store Decision
Soler, Edi; Eduardo Bork AlvoCase ASN-90-EDecision Analysis, Entrepreneurship, StrategyIn December 2019, just two days before his final MBA exams, Edison was contemplating if he should become a shareholder of an Oakberry franchise store in Barcelona. Oakberry was a one-product fast food chain specialized in healthy and natural drinks based on frozen açaí, a unique fruit from an Amazon palm tree. Three years after its launch in Brazil, the chain had more than 200 stores worldwide. He believed this entrepreneurial experience could be...Starting at €8.20
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Le Grand Hôtel de Leysin (GHL)
Soler, Edi; Ormazabal, GaizkaCase C-805Accounting and ControlLe Grand Hôtel de Leysin (GHL) permite poner al participante en la piel de la directora general del hotel, Sofie Keller, quien debe tomar varias decisiones para mejorar la rentabilidad del negocio. Las principales son dos: decidir si mantener o dejar de ofrecer el servicio de conferencias y analizar cómo reaccionar ante el fuerte descuento en el precio de habitación ofrecido por un competidor de características similares a las de su hotel. Ambas...Starting at €8.20
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Holaluz: conectar personas a la energía verde
Soler, EdiCase ASN-89Decision Analysis, Entrepreneurship, FinanceHolaluz era, en 2013, la primera comercializadora de energía eléctrica online de España. Enfocada exclusivamente a clientes domésticos, los tres socios fundadores habían puesto en marcha un ambicioso plan de negocio con el que pretendían alcanzar 100.000 clientes en 3 años, aprovechando la liberalización del mercado eléctrico que, teóricamente, debía suceder próximamente. La decisión sobre cómo financiar dicho plan podía marcar el futuro de una c...Starting at €8.20
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Monetary Incentives
Ormazabal, Gaizka; Soler, EdiTechnical Note CN-229-EAccounting and Control, Corporate GovernanceWhen designing incentive systems, companies seek to induce employees to act in the best interest of the firm. Among other things, incentive systems tackle the following issues: (1) How can firms retain talent?; (2) How can firms motivate managers to do their best?; and (3) How can firms incentivize managers to take risks without inducing excessive risk-taking? In this technical note, we illustrate how these issues can be dealt with using monetar...Starting at €8.20
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EPO: Electricidade Portuguesa Online (B)
Palencia, Luis; Vázquez- Dodero, Juan Carlos; Soler, EdiCase ASN-62-EDecision Analysis, Entrepreneurship, StrategyTen months after rejecting an investment fund's offer to become a shareholder in Electricidade Portuguesa Online (EPO), the partners meet with their chief financial officer, Carla Ferreira, to analyze the results of the first three quarters of the year and the forecasts for the following two. Carla must also decide whether to accept the offer of the two partners for her to become a shareholder in the company: they are prepared to offer her 10% of...Starting at €5.74