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IESE (España)
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Revitalizar Philips (A)
Ghemawat, Pankaj; Lupu, Raluca; Herlicq, Bruno; Nueno, PedroCase E-54EntrepreneurshipDespués de un 2000 brillante, Philips está haciendo frente a las dificultades de una ralentización económica mundial que ha golpeado duramente el sector de la tecnología particularmente, y al cambio de consejero delegado. En 2002, el presidente y consejero delegado de Philips, así como el equipo de la alta dirección, deben reformular su estrategia para revitalizar a la compañía.Starting at €8.20
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Merger of Three. The Integration of Allianz, AGF and Athena in Spain
Lupu, Raluca; Mair, JohannaCase DG-1404-EStrategyAt the end of 1997 Allianz, the German insurance group, acquired AGF, a key player in the French market. With this move Allianz not only reinforced its strategy of multilocality, but also added momentum to the ongoing consolidation process in the European and global insurance sector. In the course of the merger implementation process several issues appeared; among the most prominent, the integration of existing businesses (subsidiaries) in other ...Starting at €8.20
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Revitalizar Philips (B)
Ghemawat, Pankaj; Herlicq, Bruno; Lupu, Raluca; Nueno, PedroCase E-55EntrepreneurshipVéase el caso Revitalizar Philips (A).Starting at €5.74
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Citigroup: Targeting Leadership in Global Growth
Lupu, Raluca; Mair, JohannaCase DG-1439-EStrategyIn 2002, Citigroup completed the integration of Banamex, whose acquisition in 2001 had made the company the largest corporate and retail bank in Mexico. The operations in Mexico generated more than US$1 billion in earnings in 2002, placing the country as Citigroup's most profitable outside the US, alongside Japan. However, while results were at top, competitors were starting to crowd in and rivalry between firms was starting to stiffen. In the ne...Starting at €8.20