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691 items were found using the following search criteria
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How to Write a Great Business Plan (Spanish version)
Sahlman, William A.Article HBS-97409Entrepreneurshipthe people, the opportunity, the context, and the possibilities for both risk and reward. A great business plan is not easy to compose, Sahlman acknowledges, largely because most entrepreneurs are wild-eyed optimists. But one that asks the right questions is a powerful tool. A better deal, not to mention a better shot at success, awaits entrepreneurs who use it.Starting at €8.20
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Light Beer Decision (Spanish version)
Cyr, Linda A.; Lassiter, Joseph B.; Roberts, Michael J.Case HBS-805S04EntrepreneurshipBoston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and introduces the ZMET. Includes color exhibits.Starting at €8.20
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Going Public (Spanish version)
Sahlman, William A.; Katz, Laurence E.Case HBS-816S03EntrepreneurshipAmazon.com, an early pioneer in electronic commerce, prepares its initial public offering in the face of turbulent market conditions. Joy Covey, Amazon.com's CFO and the case protagonist, discusses the risks and opportunities of going public and the nature of electronic commerce business models in comparison to traditional land-based retail models. This case presents an opportunity to discuss the public offering process and the inter-relationship...Starting at €8.20
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Dell's Working Capital (Spanish version)
Ruback, Richard S.; Sesia, AldoCase HBS-204S03FinanceDell Computer Corp. manufactures, sells, and services personal computers. The company markets its computers directly to its customers and builds computers after receiving a customer order. This build-to-order model enables Dell to have much smaller investment in working capital than its competitors. It also enables Dell to more fully enjoy the benefits of reduction in component prices and to introduce new products more quickly. Dell has grown qui...Starting at €8.20
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Netflix (2000) (Spanish version)
Mayfield, E. ScottCase HBS-208S09FinanceThe CEO of a successful Internet start-up must decide whether to delay the company's initial public offering following a significant decline in the NASDAQ market during the spring of 2000. The company's CFO is asked to reevaluate the company's projected cash flow needs in light of the new requirement that in order to go public, Internet companies must show positive cash flows within a 12-month horizon. While examining ways to extend the company's...Starting at €8.20
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www.observa.com.uy
Raffo, Laura; Vilaseca, A.Case IEEM-DG-3009E-ELeadership and People Management, StrategyThe case deals with the problem of closing the content of the on-line edition of the newspaper El Observador entitling it only to those who subscribed to the service on-line. At the same time, it allows to analyze the similarities and differences on the strategy business and competitive advantages between the paper edition and the on-line edition. The case deals with the problem of closing the content of the on-line edition of the newspaper El Ob...Starting at €8.20
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Medicines Co.
Gourville, John T.Case HBS-502006-EMarketingIt is early 2001 and the Medicines Co. just received FDA approval to market Angiomax, a blood thinner to be used during angioplasties and heart procedures. It is intended to be a better alternative to Heparin, an 80-year-old drug that costs less then $10 per dose. The company believes it can sell Angiomax for a much higher price than Heparin--but how much more? Angiomax also represents the first of several drugs being developed under a rather uni...Starting at €8.20
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The Tesco.com Experience: Is Succes at Hand? - Teaching note
Jelassi, Tawfik; Waldman, CharlesTeaching Note INSEAD-5019TN-EStrategyEl caso se centra en las oportunidades y retos que supone el uso de Internet como canal adicional para una cadena de distribución. Una de las implicaciones más importantes y que generaron mayor controversia entre los minoristas fue la forma de preparar pedidos de Tesco.com, que se realizaba en las mismas tiendas en vez de en un almacén. También hace hincapié en cómo convertir una tienda en Internet en un negocio rentable.Starting at €0.00
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Note on Business Model Analysis for the Entrepreneur (Spanish version)
Hamermesh, Richard G.; Marshall, Paul W.; Pirmohamed, TazCase HBS-805S08EntrepreneurshipDescribes the primary elements and defining characteristics of a company's business model from the perspective of an entrepreneur. Introduces several analytic techniques and provides illustrative examples of business models to support the analytic framework presented.Starting at €8.20
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Why Business Models Matter (Spanish version)
Magretta, JoanArticle HBS-R0205FStrategycompetition. That's the job of strategy. Illustrated with examples from companies like American Express, EuroDisney, Wal-Mart, and Dell Computer, this article clarifies the concepts of business models and strategy, which are fundamental to every company's performance.Starting at €8.20