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Transformation at ING (C): Culture
Kerr, William R.; Brownell, AlexisCase HBS-818121-EEntrepreneurshipIn 2016, ING Group began an overhaul of its company culture, culminating in a code of conduct dubbed "The Orange Code."Starting at €5.74
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CIC: Catalyzing Entrepreneurial Ecosystems (A) & (B), Teaching Note
Kerr, William R.; Brownell, AlexisTeaching Note HBS-817143-EEntrepreneurshipTeaching note for cases 817126 and 817127.Starting at €0.00
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CIC: Catalyzing Entrepreneurial Ecosystems (B)
Kerr, William R.; Pekkala Kerr, Sari; Brownell, AlexisCase HBS-817127-EEntrepreneurshipCIC engages in "guerrilla warfare," offering free or highly discounted rates in order to get its empty offices filled before the opening day of its St. Louis branch. Opening day is a huge success, and CIC St. Louis grows rapidly, even opening a second building. In the following years, it ramps up its expansion efforts and opens new branches or begins the expansion process in multiple cities around the country and the world, as well as expanding i...Starting at €5.74
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Transformation at Eli Lilly & Co. (C)
Kerr, William R.; Brownell, AlexisCase HBS-817137-EEntrepreneurshipSupplement to case 817070.Starting at €5.74
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Transformation at Eli Lilly & Co. (A)
Kerr, William R.; Brownell, AlexisCase HBS-817070-EEntrepreneurshipFaced with the imminent loss of 40% of its revenues due to patent expirations, pharma giant Eli Lilly sets out on a dramatic transformation process in 2009. The case considers how Lilly restructured the organization into business areas to aid better decision making, faster innovation and clearer customer insight; the forward guidance and minimum performance guarantees that Lilly provided to the market during the transformation; the difficult HR a...Starting at €8.20
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Supercell, Teaching Note
Kerr, William R.; Jones, Benjamin; Brownell, AlexisTeaching Note HBS-817055-EEntrepreneurshipTeaching note for case 817052.Starting at €0.00
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Homestrings, Inc.: Diaspora-Based Financing and the Crowd Funding of Development
Kerr, William R.; Brownell, AlexisCase HBS-814031-EEntrepreneurshipHomestrings is an online investment platform for overseas diasporas to link financially with their home countries. The founder believes crowd-funding can become a pillar for development, but U.S. regulatory hurdles and resources constraints are substantial. The company is considering targeting non-diaspora investors, introducing new products like insurance or banking, and related expansion strategies.Starting at €8.20
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EverTrue: Mobile Technology Development B
Kerr, William R.; Brownell, AlexisCase HBS-813123-EEntrepreneurshipSupplement for case 813122Starting at €8.20
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Alvogen: Scaling Entrepreneurship
Isenberg, Daniel J.; Kerr, William R.; Brownell, AlexisCase HBS-819038-EEntrepreneurshipStarting at €8.20