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Disposable Diaper Industry in 1984 (Spanish version)
Ghemawat, Pankaj; Bradley, Stephen P.Case HBS-716S01StrategyUpdates the Disposable Diaper Industry in 1974. Intended as an in-class handout.Starting at €8.20
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Everyone and Everything is Online
Bradley, Stephen P.; Bartlett, NancyCase HBS-711494-EStrategyThe twenty-first century digital world enabled mobile, empowered, content-hungry individuals to capture the value of enabling technologies and applications to manage, create, share, and influence content across the creation and delivery spectrum. Users were online in record numbers, spending a greater percentage of their time, and conducting more and more activities including communications, learning, entertainment, and social interaction. Digita...Starting at €8.20
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Book Publishing in 2010
Bradley, Stephen P.; Bartlett, NancyCase HBS-711419-EStrategyLegacy book publishers wrangled with ebook retailers over royalty rates, release strategy, and distribution rights as customer demand for cheaper ebooks eroded publishers' profitable print formats. E-readers like Kindle, as well as Apple's iPad that invigorated the digital book market is discussed. Also includes a general overview of book publishing including the K-12 and College market.Starting at €8.20