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    Defining Some Different Avenues of Innovation

    David Goldsmith

    • Reference: IVEY-9B10TA06-E

    • Number of pages: 6

    • Publication Date: Jan 1, 2010

    • Source: Ivey Business School (Canada)

    • Type of Document: Article

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    Description

    Lots of time in the lab and the Eureka! moment are synonymous with innovation. Often, however, the best and most successful ideas are the result of mere plodding and some prosaic practices. This author describes four such practices and the key steps that can lead to successful innovation.