Un paseo por Estados Unidos

  • Reference: AD-374

  • Year: 2000

  • Number of pages: 3

  • Geographic Setting: Estados Unidos

  • Publication Date: Oct 23, 2020

  • Source: IESE (España)

  • Type of Document: Case

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Description

El caso presenta el bien conocido problema del representante en el contexto de visitar 48 ciudades de Estados Unidos.

Learning Objective

Generar un debate sobre la creatividad utilizando el problema del representante.

Keywords

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