Alacrity Housing Chennai (B)

  • Reference: E-70-E

  • Year: 1994-2002

  • Number of pages: 8

  • Geographic Setting: India

  • Publication Date: May 30, 2004

  • Source: IESE (España)

  • Type of Document: Case

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Description

The case is to be used after Alacrity Housing (A). In case (B), the difficulties faced by Alacrity Housing in the period 1994-2002 are described. The case outlines the very difficult external environment, as well as some controversial organizational changes that the founder Amol Karnad introduces. In 2002, the very survival of the company is in question.

Learning Objective

The case can be used to explore the feasibility of ethical behaviors in corrupt environments.

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Keywords

Entrepreneurs ethics Values