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GREE, Inc.
Hagiu, Andrei; Kotosaka, MasahiroCase HBS-713447-EStrategyIn 2012, GREE was one of the world's most profitable mobile social gaming companies. Its success in Japan was due both to its in-house games and to the development platform that it offered to third-party game developers. Its biggest challenge was to replicate the success of this two-pronged strategy in international markets, where it had to contend not just with many other game developers (e.g. Zynga), but also with the mobile platform providers ...Starting at €8.20
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Responding to the Wii
Hagiu, Andrei; Halaburda, HannaCase HBS-709448-EStrategyAfter years of gaming console industry leadership, how should Sony respond to the overwhelming success of competitor Nintendo's user-friendly Wii over Sony's high-tech PlayStation 3? It was August 2008 and Kazuo Hirai, chief executive of Sony Computer Entertainment Inc. (SCEI), was contemplating questions from reporters about how Sony planned to respond to Nintendo's Wii console, which was dramatically leading Sony's PlayStation 3 and Microsoft's...Starting at €8.20
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Roppongi Hills: City Within a City, Teaching Note
Hagiu, AndreiTeaching Note HBS-709479-EStrategyTeaching Note for [707431].Starting at €0.00
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Consumer Payment Systems - United States and Japan, Teaching Note
Edelman, Benjamin; Hagiu, AndreiTeaching Note HBS-909039-EStrategyTeaching Note for [909006] and [909007].Starting at €0.00
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Intellectual Property Intermediaries
Hagiu, AndreiCase HBS-711486-EInformation TechnologiesDuring the past five to 10 years, several different intermediation business models have emerged for the intellectual property (IP) market. This note describes the most prominent ones: nonpracticing entities (or patent trolls), defensive patent aggregators, online IP platforms, live IP auctions, and IP exchanges.Starting at €8.20