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Intellectual Ventures
Hagiu, Andrei; Yoffie, David B.; Wagonfeld, Alison BerkleyCase HBS-710423-EStrategyIntellectual Ventures creates and acquires intellectual property, which it then seeks to monetize through non-exclusive licensing. In early 2009, as an increasing number of companies were trying to position themselves as leading intermediaries in the market for intellectual property, IV was looking for the best business model to become such a leading intermediary. Its model was predicated on making it easy for small inventors to monetize their in...Starting at €8.20
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Embrace
Chu, Michael; Bloom, David E.; Wagonfeld, Alison BerkleyCase HBS-814001-EEntrepreneurshipStarting at €8.20
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China Yintai: Developing Shared Value in China
Marquis, Christopher; Zhang, Ying; Yang, ShiyuCase HBS-415078-EUnder the leadership of CEO and President Shen Guojun, China Yintai was increasingly committed to philanthropic initiatives. Drawing upon his experience as an entrepreneur and a philanthropist, Mr. Shen saw the urgent need to build bridges between business practices and philanthropy and cultivate a new business culture that incorporated "shared value." The case study documents Yintai's recent collaboration with Peking University on founding China...Starting at €8.20
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Fei Ni Mo Shu (You are the One) and the Chinese Employment Market
Marquis, Christopher; Li, Qi; Zhang, YingCase HBS-415081-ELeadership and People ManagementThis case study shows the evolution of the Chinese television program Fei Ni Mo Shu (You are the One), from an unrecognized show in 2010 to becoming a television phenomenon in 2015. The success of Fei Ni Mo Shu (You are the One) has resulted from it reflecting the current Chinese labor market, people's career attitudes and what Chinese employers demand from the employees. As Fei Ni Mo Shu enters its sixth year, the show's producer grapples with q...Starting at €8.20
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Speeding Ahead to a Better Place
Ofek, Elie; Wagonfeld, Alison BerkleyCase HBS-512056-EMarketingIn mid-2008, Shai Agassi, CEO of Better Place, is in the midst of planning a paradigm shift in clean transportation. In an attempt to wean the world from using gasoline-powered vehicles, his company is playing the role of innovator and integrator for new vehicles, charging spots, and battery switch stations. The effort also requires aligning various parties, from governments to auto manufacturers to consumers. The fledgling company has made good ...Starting at €8.20
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Ant Financial (B)
Zhu, Feng; Zhang, Ying; Palepu, Krishna G.; Woo, Anthony K.Case HBS-618041-EService and Operations ManagementHeadquartered in Hangzhou (China), Ant Financial has grown into a fintech "Unicorn." The fintech empire that the company established spanned verticals such as mobile and online payment (Alipay), money market fund (Yu'e Bao), wealth management (Ant FortuneStarting at €5.74
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Ant Financial (C)
Zhu, Feng; Zhang, Ying; Palepu, Krishna G.; Woo, Anthony K.Case HBS-618042-EService and Operations ManagementHeadquartered in Hangzhou (China), Ant Financial has grown into a fintech "Unicorn." The fintech empire that the company established spanned verticals such as mobile and online payment (Alipay), money market fund (Yu'e Bao), wealth management (Ant FortuneStarting at €5.74
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Scaling a Startup: People and Organizational Issues
Eisenmann, Thomas R.; Wagonfeld, Alison BerkleyCase HBS-812100-EEntrepreneurshipThis note discusses the organizational challenges that startups often encounter as they begin to scale rapidly, along with approaches to addressing these challenges suggested by scholars, investors, and experienced entrepreneurs. The challenges fall into five broad areas: the need to formalize organizational structure; executive transitions; the need for management systems/processes; evolution of the board of directors role; and, preservation of ...Starting at €8.20
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Ant Financial (A)
Zhu, Feng; Zhang, Ying; Palepu, Krishna G.; Woo, Anthony K.; Hua Dai, NancyCase HBS-617060-EService and Operations ManagementHeadquartered in Hangzhou (China), Ant Financial has grown into a fintech "Unicorn." The fintech empire that the company established spanned verticals such as mobile and online payment (Alipay), money market fund (Yu'e Bao), wealth management (Ant Fortune), digital-only banking (MYbank), credit scoring (Zhima Credit ), and consumer credit portal (Ant Credit Pay) among others. After another sales record during the 2016 11.11 Global Shopping Festiv...Starting at €8.20