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Suntory: Rebranding the Japanese Whisky Highball
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B20A017-EPublished: Mar 27, 2020Reviewed: Mar 27, 2020Format: pdfPages: 9Language: English - Case
Nestlé KITKAT in Japan (D): A Trajectory For Future Growth
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B17A040-EPublished: Jul 17, 2017Reviewed: Jun 20, 2019Format: pdfPages: 10Language: English - Case
Innovating Tradition at Hosoo
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B18A058-EPublished: Oct 5, 2018Reviewed: Oct 5, 2018Format: pdfPages: 12Language: English - Case
KITKAT in Japan (A): Sparking a Cultural Revolution
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17A037-EPublished: Jul 17, 2017Reviewed: Jun 20, 2019Format: pdfPages: 12Language: English - Case
Nestlé KITKAT in Japan (B): The Roots of Premiumization
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B17A038-EPublished: Jul 17, 2017Reviewed: Jun 20, 2019Format: pdfPages: 7Language: English - Case
Pinduoduo
Collection: HBSP (USA)Ref.: HBS-620040-EPublished: Sep 23, 2019Reviewed: Nov 1, 2019Format: pdfPages: 31Language: English - Case
GE Appliances: Implementing Haier's Made-In-China Management System
Collection: HBSP (USA)Ref.: HBS-119099-EPublished: Apr 18, 2019Format: pdfPages: 22Language: English - Case
Sercomm: Operating in China Amid COVID-19 and Beyond
Collection: HBSP (USA)Ref.: HBS-621005-EPublished: Nov 11, 2020Reviewed: Nov 3, 2021Format: pdfPages: 31Language: English - Case
Hatsune Miku: Japanese Virtual Idol Ignites Global Value Co-creation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14M110-EPublished: Jan 8, 2015Reviewed: Dec 18, 2014Format: pdfPages: 16Language: English - Case
Nestlé KITKAT in Japan (C): Power of The Postal Service
By Philip SugaiCollection: Ivey Business School (Canada)Ref.: IVEY-9B17A039-EPublished: Jul 17, 2017Reviewed: Jun 20, 2019Format: pdfPages: 6Language: English