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Diamond Developers: Replicating the Sustainable City
Tim RogmansCase IVEY-9B20E008-EDecision Analysis, Entrepreneurship, StrategyIn April 2019, the chief executive officer of Dubai-based Diamond Developers, reflected on his company’s progress in developing a business model based on sustainable living. In December 2015, The Sustainable City in Dubai had welcomed its first residents. The project had become a success story, both commercially and in terms of building a vibrant community of 3,000 residents from 60 countries, who were living a lifestyle characterized by social, ...Starting at €8.20