HBSP (USA)
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Open Innovation at Siemens
Lakhani, Karim R.; Hutter, Katja; Pokrywa, Stephanie Healy; Fuller, JohannCase HBS-613100-EService and Operations ManagementThe case describes Siemens, a worldwide innovator in the Energy, Healthcare, Industry, and Infrastructure & Cities sectors, and its efforts to develop and commercialize new R&D through open innovation, including internal and external crowdsourcing contests. Emphasis is placed on exploring actual open innovation initiatives within Siemens and their outcomes. These include creating internal social- and knowledge-sharing networks and utilzing third ...Starting at €8.20
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SAP 2014: Reaching for the Cloud
Lakhani, Karim R.; Iansiti, Marco; Fisher, NoahCase HBS-614052-EService and Operations ManagementIn May 2014, Bill McDermott will become the sole CEO of SAP AG, the world leader in the Enterprise Resource Planning (ERP) field. The case occurs in January 2014 at SAP's investors meeting, at a time when the company's stock is near record high. A 2010 strategy committed the company to a transition to cloud computing. The main driver behind this transition was the development of SAP HANA, an in-memory computing technology that combined database, ...Starting at €8.20
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Bayern Munich in China
Lakhani, Karim R.; Schmidt, Sascha L.; Norris, Michael; Herman, KerryCase HBS-617025-EService and Operations ManagementIn 2015, German football club Bayern Munich is considering how to enter the Chinese market. Should it build its own infrastructure or rely on third-party partnerships to reach this massive football fanbase?Starting at €8.20
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The Digital Factory - Siemens: Electronic Works Amberg
Lal, Rajiv; Johnson, Scott F.Case HBS-518054-EThe Electronic Works Amberg (EWA) was Siemens' most advanced factory. The plant built industrial automation equipment using state-of-the-art manufacturing techniques. Siemens was considering creating a consulting business for its manufacturing clients. Given the EWA's well-known expertise, the facility would be heavily involved in the consulting business. What was the best way for Siemens to operate its consulting business? What else could be don...Starting at €8.20
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AMD Dresden: Copy Inexactly!
Shih, WillyCase HBS-609004-EService and Operations ManagementTo maximize their effectiveness, color cases should be printed in color. The establishment and growth of AMD's Dresden, Germany manufacturing site illustrates how processes develop in an organization, and how those processes get institutionalized into a unique culture. Located in the Free State of Saxony in the eastern part of Germany (the former GDR), AMD's investment in the region leverages a historic and rather unique skill base in engineering...Starting at €8.20
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The Tavistock Group and the Australian Agricultural Company
Roscini, Dante; Preble, MatthewCase HBS-717009-EEconomicsIn late 2015, Dr. Shehan Dissanayake, a managing director and board member of the Bahamian-based investment firm The Tavistock Group (Tavistock), the largest single shareholder in the Australian Agricultural Company (AACo), one of the country's largest agribusinesses, faces a potentially challenging future operating environment in Australia. The country's national government has recently instituted changes to its agricultural foreign direct inves...Starting at €8.20
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Sportradar (A): From Data to Storytelling
Casadesus-Masanell, Ramon; Elterman, Karen; Gassmann, OliverCase HBS-719429-EStrategyIn 2013, the Swiss sports data company Sportradar debated whether to expand from its core business of data provision to bookmakers into sports media products. Sports data was becoming a commodity, and in the future, sports leagues might reduce their dependence on third-party data feeds such as Sportradar's, prefering to develop data services in-house. Thus, CEO Carsten Koerl believed the company needed to branch into sports media, not just supply...Starting at €8.20
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EZAmuse Negotiation Background (A)
Hardymon, G. Felda; Leamon, AnnCase HBS-807007-EFinanceThis is the background to an exercise in negotiation. A promising venture-capital-backed company, EZAmuse Communications, is raising a B round. Its existing backer, Reality Venture Partners, would like it to raise enough for six or nine months, when it will have results on its current products and be able to raise a C round at a higher valuation. The new and talented CEO, who has succeeded with Reality in the past, would like to raise a larger am...Starting at €8.20
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SANY: Going Global
Lal, Rajiv; Lippert, Stefan; Dai, Nancy Hua; Deng, DiCase HBS-513058-EMarketingApril 17, 2012, was a special day for SANY Group and for its founder Liang Wen'gen. Headquartered in Changsha, SANY Group had transformed itself in two decades from a small welding material factory in 1989 to a leading global construction equipment manufacturer with 5 industrial parks in China; 5 R&D and manufacturing bases in America, Germany, India, Brazil, and Indonesia; and 21 sales companies worldwide. SANY Heavy Industry Co., Ltd. (SANY), S...Starting at €8.20
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Pakistan: Is Foreign Aid Helping or Hindering Development
Musacchio, Aldo; Chu, Ada; Nawabi, Shahnawaz; Schlefer, Jonathan; Staykov, EmilCase HBS-712005-EEconomicsNo abstract available.Starting at €8.20