HBSP (USA)
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Airbnb in Amsterdam (B)
Weiss, Mitchell B.; Moloney, Emer; Dessain, VincentCase HBS-817014-EEntrepreneurshipIn December 2014, the City of Amsterdam and Airbnb announced an MOU to promote responsible home-sharing and to simplify the payment of tourist tax for hosts in the City. It was the most comprehensive agreement that Airbnb had with any city in the world. It's final provision read, "The parties trust that theirs will be a fruitful cooperation." However, both sides were uncertain about how the agreement would be received. Molly Turner, Airbnb's Glob...Starting at €5.74
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Blockchain, Cryptocurrencies and Digital Assets
Nanda, Ramana; White, Robert F.; Tuzikov, AlexeyCase HBS-818066-EEntrepreneurshipDescribes the Dutch Flower cluster, or the group of interconnected growers, suppliers, service providers, and flower-related institutions located in The Netherlands. Examines the role of the FloraHolland auction in the value chain. Also describes the flower clusters in China, Colombia, Ecuador, and Kenya, the four other major international competitors.Starting at €8.20
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The Social Purpose of the Firm
Spar, Debora L.; Comeau, JuliaCase HBS-323051-EKnowledge and CommunicationThe Social Purpose of the Firm (SPF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to "make a difference in the world" - that is, to address a significant societal problem as a commercial endeavor. This Module Note summarizes the cases and themes discussed in SPF. Together, the cases are designed to study entrepreneurs and business leaders who are tackling...Starting at €8.20
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Sustainability at IKEA Group (Spanish version)
Rangan, V. Kasturi; Toffel, Michael W.; Dessain, Vincent; Lenhardt, JeromeCase HBS-519S16StrategyBy 2014, IKEA Group was the largest home furnishing company, with EUR28.5 billion of sales, and planned to reach EUR50 billion by 2020, mainly from emerging markets. At the same time, IKEA Group had adopted in 2012 a new sustainability strategy that focused the company's efforts on its entire value chain from its raw materials sourcing to the lifestyle of its end consumers. The plan especially centered on wood, which represented 60% of IKEA Group...Starting at €8.20
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A Subordinate's Criticism Makes You More Creative
Kim, Yeun Joon; Meeker, AmyArticle HBS-F2002B-EKnowledge and CommunicationNew research by the University of Cambridge's Yeun Joon Kim and his colleagues reveals that an employee's negative feedback helps people raise their game.Starting at €8.20
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The Amsterdam World Trade Center
Kohn, A. Eugene; Kazan, Brent; Lane, David; Nguyen, Nhat; van Tartwijk, HansCase HBS-208078-EFinanceLate in September 2001, Hans van Tartwijk, president of Trimp & van Tartwijk Property Development (TvT) of Amsterdam, Holland, was deeply worried about the status of his largest ongoing project; the Amsterdam World Trade Center (WTC). As the discretionary developer, van Tartwijk needed to present his firm's recommendations to WTC owners and municipal stakeholders on how best to manage problems in the renovation of the 27-floor, 60,000 square mete...Starting at €8.20
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Global Diversity and Inclusion at Royal Dutch Shell (B): The Impact of Restructuring
Sucher, Sandra J.; Beyersdorfer, DanielaCase HBS-611051-EThe (B) case describes the actions taken by Royal Dutch Shell's CEO and his management team to maintain their commitment to diversity and inclusion (D&I), as introduced in the (A) case, during a major restructuring of the whole organization.Starting at €5.74
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Greenpeace
Casadesus-Masanell, Ramon; Mitchell, JordanCase HBS-708418-ETo maximize their effectiveness, color cases should be printed in color. Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies which environmental organizations choose to employ are sometimes starkly different. Compares the models of two dissimilar environmental powerhouses: Greenpeace and World Wildlife Fund for Nature (WWF). Active in 100 countries, WWF works with ...Starting at €8.20
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Philips Healthcare: Marketing the HealthSuite Digital Platform, Teaching Note
Quelch, John A.Teaching Note HBS-515113-EMarketingTeaching note for case 515052.Starting at €0.00
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Philips-Visicu
Herzlinger, Regina E.; Kindred, Natalie; McKinley, Sara MCase HBS-313015-EStrategyWould the advent of global payment models and ACOs create sufficient demand for a telemedicine offering covering the care continuum, from hospitals to the home? This was the decision facing Royal Philips Electronics (Philips), the Netherlands-based producer of lighting, consumer electronics, and health care products, in 2012. Philips already offered several remote monitoring systems for hospitals, including the eICU, which it obtained through the...Starting at €8.20