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Infosys: Born Global to Exploit the Skilled Workforce Advantage--A Profile of One of India's Pioneering Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6736BC-EThe Indian outsourcing industry has helped put India on the global corporate map. Of the many famous Indian IT companies like Infosys, TCS, and Wipro, Infosys served as the outsourcing blueprint for global technology companies as well as Indian companies in other sectors. This chapter begins with its story and then examines the rest of the Indian IT industry and its evolution. This chapter is excerpted from "India's Global Powerhouses: How They A...Starting at €8.20
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Essel Propack: Following a Global Customer Across the World--A Profile of One of India's Pioneering Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6738BC-EThe story of Essel Propack's evolution from a one-unit company in Vasind, India, to a global leader in laminated tubes is one that demonstrates the power of a fortuitous partnership--in this case with Procter & Gamble--that evolved as most relationships do--through a series of accidents, opportunities, and mutual gains. This chapter tells the unique story of one of India's emerging multinationals. This chapter is excerpted from "India's Global Po...Starting at €8.20
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Hidesign, Marico, Godrej, VIP, and UB: Seeking Global Consumer Brands from India
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6741BC-EWithin India, there is no shortage of blockbuster brands that have succeeded in establishing relevance, personality, and an emotional connection--key goals of any brand. Yet not one Indian brand is found on a recent list of the Top 100 Global Brands. What Indian companies have discovered is that having a strong global brand is not a nicety, but a strategic necessity. In contrast to building a brand with corporate customers or global elites, howev...Starting at €8.20
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Suzlon: Conceiving the Global Wind Energy Industry--A Profile of One of India's Pioneering Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6742BC-EThe story of Suzlon's rise to global prominence has unfolded in connection with the greening of the plant. In a very short time frame, Suzlon has gone from small textile manufacturer to leading-edge producer of wind turbines. How is this possible? As much as, or perhaps more than, any Indian company that has gone global, Suzlon aggressively leveraged global expertise. Here is its story. This chapter is excerpted from "India's Global Powerhouses: ...Starting at €8.20
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Transforming Indian Business from Local to Global--India's Pioneering Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6734BC-EIndian companies have transformed from leading domestic players to evolving global giants quickly. But how? This chapter details the sea changes that Indian firms have gone through in recent decades--from the domestically-focused businesses of the post-independence era, to a fundamental reorientation toward global competitiveness that has led to more and more Indian companies going global. This chapter is excerpted from "India's Global Powerhouse...Starting at €8.20
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Tata Group: Driving for Multi-industry Global Leadership--A Profile of One of India's Pioneering Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6743BC-EChances are, if you had never heard of an Indian company or thought about India as anything but an outsourcing destination, you found the news of Tata Motors and its revolutionary 100,000 rupee car at least somewhat shocking. Making headlines the world over, the Nano or "People's Car" thrust Tata Group and Indian innovation into the global spotlight like never before. How did a company that began operation in the late nineteenth century with a te...Starting at €8.20
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Dual Identity: Indians as Customers, Competitors, and Collaborators--Working with India's Multinationals
Kumar, Nirmalya; Mohapatra, Pradipta K.; Chandrasekhar, Suj , PhD.Book Chapter HBS-6744BC-EThere is a subtle reason why it rarely occurs to most people to view Indian business practices as being as unique as those of China or Japan. According to the authors, Indians are proficient at adopting dual identities. When Indians encounter foreigners, especially Westerners, they adopt markers of global identity and dress, food, and even consumption of cultural products. But Indians, despite their apparent Western business outlook, do have some...Starting at €8.20