Ivey Business School (Canada)
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The Tata Nano: What Went Wrong
Arpita Agnihotri; Saurabh BhattacharyaCase IVEY-9B15A053-EMarketing, StrategyIn 2009, the Tata Nano entered the Guinness Book of World Records as the lowest priced car in the world. It was predicted that with the Nano, the Indian car market would expand by 65 per cent. But despite the car’s initial popularity, the final demand for it was low. By 2012, the Nano plant was operating at only 25 per cent of its capacity, and by 2014, Nano production was limited to only three days per week. After introducing the Nano Twist and ...Starting at €8.20
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Sushma Industries: The Gordian Knot of Compensation Design
Debolina Dutta; Munwari PadmanabhanCase IVEY-9B17C021-EEntrepreneurship, Leadership and People ManagementSushma Industries Private Limited (SIPL) wanted to accelerate its growth after two decades as a small enterprise. Enabling growth required having the right talent in place, by first attracting these employees, and then evaluating and appropriately rewarding their performance. The new chief executive officer hired a human resources specialist to design and implement a compensation structure to recognize the changing competitive environment and to ...Starting at €8.20
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Stockbay Partners: Proactive Flexible Work and Talent Retention
Riya Vinayak; Jyotsna BhatnagarCase IVEY-9B16C031-EEntrepreneurship, Leadership and People Management, StrategyAn entrepreneur faced a dilemma regarding the flexible work policy in his start-up consulting firm. The leader of the firm struggled with the complications that arose after the implementation of flexible working arrangements, and the various situations caused him to rethink the concept of trying to help his employees to manage their own work–life balance. Since flexible working hours were granted on a role-by-role basis, a perception of unfairnes...Starting at €8.20
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Infinity Life Insurance Company: Creating an Organization (A)
Meenakshi Aggarwal-Gupta; Amitabha SenguptaCase IVEY-9B16C036-EEntrepreneurship, Leadership and People Management, StrategyInfinity Life Insurance Company was a joint venture between two Indian public sector banks and a U.K.-based insurance firm. The company began its operations in November 2009, as the youngest entrant in the life insurance market in India. Within three years of launching operations, it ranked among the top 10 private firms for new business premiums. When the joint venture project started, the senior leadership group identified numerous challenges a...Starting at €8.20
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The Awethu Project: Values-Driven Decisions for Profit and Social Impact
Charlene C. LewCase IVEY-9B17C018-EEntrepreneurship, Leadership and People Management, StrategyThe Awethu Project (Awethu) was a South African-based social enterprise that operated as a venture capital and investment firm for small, medium, and micro-sized enterprises. The company was widely acknowledged for its social mission of creating jobs and benefiting society while maximizing profit. In March 2016, Awethu’s leaders signed an agreement with a prominent South African corporation, which could allow Awethu to operate within a higher seg...Starting at €8.20
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Shirdi Infratech: Should a Star Manager Be Fired
Anjali Tiwari; Madhushree AgarwalCase IVEY-9B17C034-EEntrepreneurship, Leadership and People Management, StrategyShirdi Infratech Pvt. Ltd. was in the wooden furniture manufacturing business and dealt with a wide range of diversified products such as modular kitchens, furniture, and doors. With its normal profit margin, the firm was growing, but not at a rate that satisfied the owner. At the same time, the business faced personnel management issues. The dilemma began in 2015 when the owner learned that one of his top performers had potentially leaked confid...Starting at €8.20
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Snehalaya
Supil Chachan; Pradyot PorwalCase IVEY-9B12C031-ELeadership and People Management, StrategySnehalaya is a non-governmental organization giving care to HIV-positive individuals in Maharashtra, India. The case provides a background of the sex trade in India before discussing the founder’s upbringing and how it influenced him to serve society through working towards inclusion and rehabilitation for HIV-positive individuals and former prostitutes. The case then outlines various problems that the founder faced in securing resources and coop...Starting at €8.20
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Passing the Baton: Role Transition of B.K. Jhawar
Kavil Ramachandran; Alexander MathewCase IVEY-9B11C037-EEntrepreneurship, Leadership and People Management, StrategyMost family businesses do not last long. Only one-third are able to survive the transition from the first to second generation. A critical issue in the survival of family businesses is the management of succession. Most successions fail because first-generation founders find it difficult to disengage from their business as they approach the age of retirement. As a result, they fail to prepare the next generation of successors for the leadership r...Starting at €8.20
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Adcock Ingram: Decisions and Motives That Steer Acquisitions
Charlene C. LewCase IVEY-9B10C008-ELeadership and People Management, StrategyThe case sketches the story of a charismatic and ambitious young business leader who, through value-adding commercial transactions, has helped set a South African pharmaceutical company, Adcock Ingram, on a trajectory of growth. In May 2009, he faces lack of closure and an ambiguous outcome to an offer to acquire a smaller pharmaceutical company. The case demonstrates the power of relationships, where the ambitions of different parties around the...Starting at €8.20
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HR as Transformation Partner in Maruti Suzuki India Ltd.
Anita Ollapally; Asha BhandarkerCase IVEY-9B11C022-ELeadership and People Management, StrategyThe Indian business landscape is marked by uncertainty, turbulence, hyper-competition, and non-linear growth, as exemplified by the automobile sector. Increasing competition from foreign automobile organizations and homegrown ones such as Tata Motors are posing a threat to the market leader, Maruti Suzuki India Ltd. A fierce battle for market share is ensuing among these automobile giants. However, Maruti Suzuki has succeeded in maintaining its l...Starting at €8.20