IESE (España)
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Charles Axelrod (B): Confonting Decisions
San Martín, Álvaro; Quintanilla, JavierCase DPO-767-ELeadership and People ManagementCharles "Chuck" Axelrod, CEO of Spartan Capital Management, a famous hedge fund in the City of London, is forced to dismiss Taylor Dillon, Spartan's director of investments and one of the masterminds behind the fund's recent success. The collegial climate at Spartan was eroding quickly. Taylor's conflict with Damian Akerman, the director of one of Spartan's most important divisions, was reaching unbearable dimensions. Plus, it was no longer possi...Starting at €5.74
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Norman Parker (B)
Ruiz-Alba, José Luis; Las Heras, Mireia; Chinchilla, NuriaCase DPO-838Leadership and People ManagementEl Grupo Parker es una empresa familiar propietaria de concesionarios de vehículos de varias marcas. Un día, un mando intermedio se presentó en el trabajo montado en un patinete y presumiendo de que había vendido su coche usado a otro concesionario: un competidor. Se lo contaba a sus colegas. La razón por la que lo vendió allí es que la otra empresa le dio un valor de tasación mayor. Sin embargo, él lo había comprado en el Grupo Parker a precio d...Starting at €5.74
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How to Convince Skeptical Investors
Huy, Q.; Zott, ChristophArticle ART-1604-EEntrepreneurship, Leadership and People Management, StrategyEntrepreneurs who succeed in obtaining investment funding are those who know that establishing credibility matters a great deal. The authors identify at least four types of action strategies that entrepreneurs use to create the right impression. By skillfully employing several symbolic yet practical actions, entrepreneurs with little previous track record can gain the confidence of resource providers. In the race for scarce resources, more manage...Starting at €8.20
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IESE Insight. Número 10. Tercer trimestre 2011
IESE InsightMagazine REV-10Economics, Finance, Innovation and Change, Knowledge and Communication, Leadership and People Management, Marketing, Service and Operations Management, StrategyHoy, las empresas que piensan en internacionalizarse, innovar y crecer tienen muy claro que deben dirigirse a los mercados que llamábamos emergentes, y que ahora se conocen como de alto crecimiento. Pero las realidades de estos mercados ya no son como hace una década. Los artículos de este número de IESE Insight apuntan algunos aspectos que las empresas harían bien en tener en cuenta. Mauro F. Guillen y Esteban García-Canal repasan la...Starting at €22.00
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IESE Insight. Número 15. Cuarto trimestre 2012
IESE InsightMagazine REV-36Accounting and Control, Business Ethics and Corporate Social Responsibility, Economics, Entrepreneurship, Finance, Innovation and Change, Knowledge and Communication, Leadership and People Management, Marketing, StrategyLas crisis golpean a cualquier empresa en el momento menos esperado, por lo que deben integrarse como un elemento más de la gestión diaria de la empresa. El número 15 de la revista IESE Insight repasa algunos aspectos clave para que la empresa esté a la altura de las circunstancias. Antes de que estalle una crisis, hay que estar atento a los indicios previos, ya que eso condicionará la capacidad de respuesta de la empresa. Claus Rerup prop...Starting at €22.00
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Las dudas de un joven directivo idealista (B)
Rodriguez, Javier; Ribera, AlbertoCase DPO-97Knowledge and Communication, Leadership and People ManagementContinuación del caso "Dudas de un joven directivo idealista (A): DPO-90". Un viaje a Lima despierta la "conciencia social" del personaje principal. Preguntas del tipo "cómo puede unir su trabajo con hacer algo bueno para el mundo". Él, por tanto, intenta encontrar un punto que le permita unir el trabajo que le gusta - las finanzas - con hacer algo bueno para el mundo.Starting at €5.74
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Doubts of an Idealistic Young Manager (B)
Rodriguez, Javier; Ribera, AlbertoCase DPO-97-EKnowledge and Communication, Leadership and People ManagementContinuation of the case The hesitations of an Idealistic Young Manager (A): DPO-90-E. A trip to Lima awakens the "social conscience" of the central character. Questions like ¨how can he join his job with doing something good for the world occur to him". He, therefore, tries to find a point that can join the job he likes - finance - while doing something good for the world.Starting at €5.74
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Greg Dyke: Hero or Villain The Hutton Report and the BBC
Miller, Paddy; Daniels A.Case DPO-43-ELeadership and People ManagementWhen Greg Dyke took over at the BBC in April 2000, he was known as a charismatic leader with an impressive track record in television. His critics expressed concern about his outsider status and his lack of experience in producing the kind of high-quality service programming that had been cherished at the BBC. This case outlines the steps that Dyke took to change the BBC, and the events that brought about his downfall. Students are asked to deter...Starting at €8.20
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Alice Edwards: Losing Control (A)
Porter, Charlie; Brion, SebastienCase DPO-727-ELeadership and People ManagementThe case describes the events surrounding a experience of sexual harassment by a bank employee. After experiencing harassment in the workplace, the protagonist must decide whether to file a formal complaint or leave the bank.Starting at €8.20
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A Question of Credibility
Leggett, Brian O'ConnorCase DPO-5-ELeadership and People ManagementThe persuasive role of character was seriously devalued during the Enlightenment. The rise of experimental science emphasised the goal of neutrality, which was thought to be guaranteed only through radical detachment: subject and object were thus torn asunder.Starting at €8.20