Ivey Business School (Canada)
- Teaching Note
Escape Outdoors: The Herschel Brand Mix Decision - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B20A047-EPublished: Jul 2, 2020Reviewed: Jul 2, 2020Format: PDFPages: 7Language: English - Case
NJOY, Inc.
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A032-EPublished: Jul 21, 2015Reviewed: Jul 21, 2015Format: PDFPages: 13Language: English - Case
Kraft Foods Canada: Targeting the Millennials
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A015-EPublished: Jun 6, 2016Reviewed: Jun 6, 2016Format: PDFPages: 12Language: English - Case
Canadian Breast Cancer Foundation: Corporate Sponsorship Choices
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A002-EPublished: Jun 21, 2011Format: PDFPages: 14Language: English - Case
Pillsbury Cookie Challenge (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11AS001Published: Apr 16, 2013Reviewed: Mar 8, 2018Format: PDFPages: 16Language: Spanish - Case
Canopy Growth Corp.: Product Messaging for Recreational Cannabis
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A067-EPublished: Dec 22, 2016Reviewed: Dec 22, 2016Format: PDFPages: 14Language: English - Teaching Note
Trucar.in: Finding a Position in an Emerging Online Market - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B18A047-EPublished: Jul 13, 2018Reviewed: Jul 13, 2018Format: PDFPages: 7Language: English - Teaching Note
Gillette: The Best Controversy a Man Can Get - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B20A072-EPublished: Aug 31, 2020Reviewed: Aug 31, 2020Format: PDFPages: 9Language: English - Case
Escape Outdoors: The Herschel Brand Mix Decision
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A047-EPublished: Jul 2, 2020Reviewed: Jul 2, 2020Format: PDFPages: 12Language: English - Case
Cause-related Marketing: 3M as a Corporate Sponsor of the Canadian Breast Cancer Foundation
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A003-EPublished: Apr 8, 2011Format: PDFPages: 18Language: English