Ivey Business School (Canada)
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MitiMeth: A Nigerian Social Enterprise Goes Global
Makarand GulawaniCase IVEY-W26019-EMarketing, StrategyIn January 2022, MitiMeth was a Nigeria-based innovative social enterprise that produces handcrafted products made from natural fibres—agricultural waste and aquatic weeds—that are otherwise considered to be waste or a hazard to the environment. MitiMeth added value to this material by transforming it into well-designed furniture and home furnishings, storage boxes, lamps, kitchen and dinner ware, stationery, and souvenir items. Mitimeth’s initia...Starting at €8.20
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MitiMeth: A Nigerian Social Enterprise Goes Global - Teaching Note
Makarand GulawaniTeaching Note IVEY-W26020-EMarketing, StrategyTeaching note for product W26019.Starting at €0.00
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OPOS: Fostering Shared Value in a Culinary Enterprise
Leena B. Dam, Neeraj Pandey, Deepa Pillai, Sweta BanerjeeCase IVEY-W24785-EMarketingOne Pot, One Shot (OPOS) was a revolutionary cooking technique developed by B Ramakrishnan, known affectionately as Ramki, in 2015 and subsequently validated by people from various countries. In its initial two years, OPOS had remained confined to a closeStarting at €8.20
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OPOS: Fostering Shared Value in a Culinary Enterprise - Teaching Note
Leena B. Dam, Neeraj Pandey, Deepa Pillai, Sweta BanerjeeTeaching Note IVEY-W24786-EMarketingTeaching note for product W24785.Starting at €0.00