Ivey Business School (Canada)
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MitiMeth: A Nigerian Social Enterprise Goes Global
Makarand GulawaniCase IVEY-W26019-EMarketing, StrategyIn January 2022, MitiMeth was a Nigeria-based innovative social enterprise that produces handcrafted products made from natural fibres—agricultural waste and aquatic weeds—that are otherwise considered to be waste or a hazard to the environment. MitiMeth added value to this material by transforming it into well-designed furniture and home furnishings, storage boxes, lamps, kitchen and dinner ware, stationery, and souvenir items. Mitimeth’s initia...Starting at €8.20
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MitiMeth: A Nigerian Social Enterprise Goes Global - Teaching Note
Makarand GulawaniTeaching Note IVEY-W26020-EMarketing, StrategyTeaching note for product W26019.Starting at €0.00
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Apni Shala: Ensuring Psychosocial Wellbeing during Crisis
Avi Karan; Nilamadhab MohantyCase IVEY-W25492-EEntrepreneurship, MarketingThe social enterprise Apni Shala Foundation (ASF) provided social and emotional learning programs to disadvantaged communities in Mumbai, India. Since its founding in 2013, ASF had engaged with more than 16,000 students. Before February 2020, ASF was directly engaged with more than 4,600 students, 1,000 parents, and more than 500 teachers at 35 government schools and non-profit organizations. However, on March 31, 2020, the COVID-19 pandemic forc...Starting at €8.20
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Apni Shala: Ensuring Psychosocial Wellbeing during Crisis - Teaching Note
Avi Karan; Nilamadhab MohantyTeaching Note IVEY-W25493-EEntrepreneurship, MarketingTeaching note for product W25492.Starting at €0.00