HBSP (USA)
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Tesla Motors (Spanish version)
Van Den Steen, EricCase HBS-715S14StrategyIt had launched its first really mass-produced car-the model S-to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?Starting at €8.20
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Drivers of Value Creation (Spanish Version)
Van Den Steen, EricCase HBS-718S12StrategyEste documento presenta un conciso pero marco global para la creación de valor analizar y valorar las ventajas creación, es decir, superior capacidad de una empresa para aumentar la propagación (o hueco) entre el valor de su oferta al cliente (o DAP) y el costo proveedor (o WTS). (Si bien el marco se aplica más ampliamente, que fue desarrollado como un componente del marco de PVA.)Starting at €8.20
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Microsoft's Search (Spanish version)
Rivkin, Jan W.; Van Den Steen, EricCase HBS-710S03StrategyIn 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past; how Google has gained a dominant position in Internet search and advertising; and what Microsoft has done so far in its as-yet-unsuccessful effort to catch up with Google. The case then challenges students to construct a strategy th...Starting at €8.20
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La Estrategia y el Estratega Grandes Estrategias o Líderes Fuertes
Van Den Steen, EricCase HBS-714S24StrategyEste corto presenta el caso de una serie de breves relatos, observaciones y citas que desafiar a los estudiantes a reflexionar sobre el papel del CEO - y de creencias del CEO (posiblemente fuertes) y convicciones - de estrategia. Se centra especialmente en tres temas y sus implicaciones prácticas: 1) cuándo y por qué es importante que la estrategia refleja públicamente las creencias posiblemente fuertes) del CEO y gestión (; 2) si y cuándo desea ...Starting at €8.20
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 4. Focus on the Big Picture, Not the Numbers
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0024BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 7. Overcome Key Organizational Hurdles
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0027BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, 11. Avoid Red Ocean Traps
Kim, W. Chan; Mauborgne, Renee A.Book Chapter HBS-0031BC-EStrategyThe global phenomenon that has sold 3.5 million copies is published in a record-breaking 43 languages and is a bestseller across five continents--now updated and expanded with new content. This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with fresh content from the authors, "Blue Ocean Strategy" argues that cutthroat com...Starting at €8.20
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Managing in the Knowledge Economy (HBR Classic) (Spanish version)
Kim, W. Chan; Mauborgne, Renee A.Article HBS-R0301KLeadership and People ManagementEngage people in decisions that directly affect them, explain why decisions are made the way they are, and clarify what will be expected of them after the changes are made.Starting at €8.20
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Bananas (A)
Van Den Steen, EricCase HBS-712451-EStrategyTo maximize their effectiveness, color cases should be printed in color. As owner and CEO, Wim Van der Borght had grown Bananas in 8 years from a 4.5 million euro company into a 40 million euro group of companies with a range of field marketing activities in Belgium and the Netherlands. The core of the group consisted of two companies - Bananas and Demonstrate - which were operationally completely independent and acted as competitors in the marke...Starting at €8.20
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Akamai's Edge (B)
Van Den Steen, EricCase HBS-712456-EStrategyIn 2009, Paul Sagan, CEO of Akamai, the leading online content delivery network with a 60% market share, needs to decide how to respond to aggressive market entry, whether and how to pursue the explosive growth in online video, and whether to stay with Akamai's distributed network model or move towards its competitors' more centralized design.Starting at €5.74