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The Shubert Organization: The Show Must Go On (condensed)
Collection: IESE (España)Ref.: M-1240-EPublished: Apr 29, 2011Format: PDFPages: 9Language: English - Technical Note
Market Segmentation
Collection: IESE (España)Ref.: MN-400-EPublished: Jul 12, 2019Format: PDFPages: 14Language: English - Case
GoQuickly.com and FileAway: Advertising in the Super Bowl
Collection: IESE (España)Ref.: M-1374-EPublished: Jul 15, 2019Format: PDFPages: 15Language: English - Case
SEUR: Digitalizing Express Shipping
Collection: IESE (España)Ref.: M-1309-EPublished: Oct 23, 2013Format: PDFPages: 22Language: English - Case
ArteOliva
Collection: IESE (España)Ref.: M-1132-EPublished: Sep 19, 2001Format: PDFPages: 27Language: English - Technical Note
Diseño de la oferta: carteras de productos, marcas y precios
Collection: IESE (España)Ref.: MN-413Published: May 26, 2021Format: PDFPages: 13Language: Spanish - Technical Note
Elección de mercado: target y posicionamiento
Collection: IESE (España)Ref.: MN-412Published: May 10, 2021Format: PDFPages: 12Language: Spanish - Article
Storytelling That Moves People (Spanish version)
Collection: HBSP (USA)Ref.: HBS-R0306BPublished: Jun 1, 2003Reviewed: Feb 28, 2007Format: PDFPages: 5Language: Spanish - Article
El caso HBR: La ola de despidos
Collection: HBSP (USA)Ref.: HBS-R0903APublished: Mar 1, 2009Format: PDFPages: 7Language: Spanish - Article
El caso HBR: Llegó la hora de hacer una movida lateral
Collection: HBSP (USA)Ref.: HBS-R0911BPublished: Nov 1, 2009Format: PDFPages: 8Language: Spanish