HBSP (USA)
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John Smithers at Sigtek (Spanish version)
Jick, Todd D.Case HBS-404S16Leadership and People Managementlack of corporate commitment, overly formalized programs, inflated expectations, lack of initial successes, etc.Starting at €8.20
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Rowe, Massof y Stewart: la experiencia de hacer el cambio en Micro Switch
Jick, Todd D.; Rosegrant, SusanCase HBS-411S15Leadership and People ManagementDescribe tres mandos medios que actúan en el papel de agentes de cambio. Destacados sus papeles personales y sus "estados de ánimo" en dos puntos en el curso de la introducción de un cambio cultural importante. Mientras que sus comentarios son sólo seis meses de diferencia, que han llegado a una fase más pesimista y aleccionador del proceso de cambio. Permite a los estudiantes para ver qué tan dinámico es un esfuerzo de cambio, cómo el grado de o...Starting at €8.20
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Donna Dubinsky y Apple Computer, Inc. (E)
Jick, Todd D.Case HBS-416S05Leadership and People ManagementPresenta una descripción de dos cuestionarios de evaluación de estilo de gestión que fueron completadas por Donna Dubinsky: la influencia del estilo de Cuestionario y el Inventario de Prácticas de Liderazgo. resultados de Dubinsky se resumen y presentan en dos gráficos muestran. Estos datos pueden servir como un complemento a Donna Dubinsky y Apple Computer, Inc. (A), (B), (C) y (D) en una discusión en la clase de estilo de influencia individual ...Starting at €5.74
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Alpha y Omega
Jick, Todd D.; Levaggi, Lori AnnCase HBS-418S17Leadership and People ManagementLos estudiantes leerán el caso y preparar un plan de acción para la clase. En la clase de los estudiantes discutirán su plan de acción para la formación de una nueva empresa.Starting at €8.20
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Experts Are More Persuasive When They're Less Certain (Spanish version)
Tormala, Zakary; Berinato, ScottArticle HBS-F1103DA new study by Zakary Tormala of Stanford Business School looks at how the certainty of a person's opinion affects his ability to influence others. A lot depends on whether the opinion is from an expert or an amateur. The surprising finding: Experts are more persuasive when they express uncertainty, but amateurs are more compelling when they express confidence.Starting at €8.20
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"You Have to Lead from Everywhere"
Allen, Thad; Berinato, ScottArticle HBS-R1011D-ELeadership and People ManagementWhen responding to a complex, fast-moving crisis, leaders must constantly adapt their mental models and create a "unity of effort," argues Allen, a retired U.S. Coast Guard admiral and the national incident commander for the Deepwater Horizon oil spill. That's a much bigger management challenge than approaching the job as a military operation and drawing on unity of command, and it can require nuanced and creative strategies, such as deciding to ...Starting at €8.20
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If You Want to Motivate Someone, Shut Up Already
Irwin, Brandon; Berinato, ScottArticle HBS-F1307D-EEveryone gets better with a little coaching. But new research from a professor at Kansas State shows that silent coaches get significantly greater improvements than coaches who spout constant encouragement.Starting at €8.20
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Cooks Make Tastier Food When They Can See Their Customers
Buell, Ryan W.; Kim, Tami; Tsay, Chia-Jung; Berinato, ScottArticle HBS-F1411B-ELeadership and People ManagementThe unexpected benefits of increasing transparency between employees and customers.Starting at €8.20
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Putting Yourself in the Customer's Shoes Doesn't Work
Hattula, Johannes; Berinato, ScottArticle HBS-F1503B-EMarketingA new series of experiments reveals that empathy tends to make marketers more egocentric.Starting at €8.20
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Corporate Wellness Programs Make Us Unwell
Spicer, Andre; Berinato, ScottArticle HBS-F1505B-EHas our obsession with health gone too far? A researcher explains why efforts to encourage employees to meet the new ideal of fitness may backfire.Starting at €8.20