IESE (España)
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IESE Insight. Issue 37. Second Quarter 2018
IESE InsightMagazine REV-79-EInnovation and Change, Leadership and People Management, StrategyDesign thinking is a vital tool for growth and innovation. This dossier shows you how to use it successfully. Joaquim Vilà and Xavier Camps share a practical method for discovering the latent needs of users so that companies can generate new opportunities. Manuel E. Sosa discusses how companies can build a design culture that is profitable and solves complex social challenges, often in surprising ways. Jeanne M. Liedtka highlights three common ch...Starting at €22.00
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IESE Business School Insight 152
IESE InsightMagazine REV-81Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Strategy¿Cómo afecta la digitalización a tu negocio? Siete capacidades para afrontar el cambio. Entrevistas con Mark Thompson, CEO de The New York Times, y el cofundador y presidente de Hyperloop, Bibop G. Gresta. Seis claves para que la tecnología no te frene. El complicado futuro de los coches eléctricos. Cómo invertir durante la jubilación. Los peligros de contratar estrellas. Cinco consejos para denunciar en la empresa. Los efectos de que Reino Unido...Starting at €22.00
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IESE Business School Insight, 150
IESE InsightMagazine REV-84-EEntrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, StrategyA look at what executives need to know as artificial intelligence transforms business in the 21st century. The main report includes: a primer of key AI concepts; interviews with Dario Gil (IBM) and Thomas W. Malone (MIT); and a look at how companies are adopting AI. Plus: Where do women lead? Are you an effective executive? Four generations at work. Interview with World Bank auditor Yuko Keicho. Two entrepreneurs helped by Finaves. How Axel Lambe...Starting at €22.00
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IESE Business School Insight, 154
IESE InsightMagazine REV-86-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Decision Analysis, Finance, Innovation and Change, Leadership and People Management, StrategyThe new responsibilities of business for people, the planet and our future prosperity. As the tide turns against single-use plastics, know where your business stands. Interviews with Lise Kingo (U.N. Global Compact) and Juvencio Maeztu (IKEA). Leadership qualities, and a PPP framework, for the SDGs. Giving and receiving feedback better. 5 tips to knock an M&A disaster on its head. The effect of worldview on relational mobility. Decide ethically, ...Starting at €22.00
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Responsible Investing Takes Root
Ferraro, FabrizioArticle ART-2314-EFinance, StrategyResponsible investment is moving from being a niche in the asset management universe to increasingly becoming mainstream. In Europe, especially, it appears to be taking off. This article identifies some of the key drivers and the challenges that responsible investment poses to investors and managers as they try to take this novel field and embed it into their institutional practices. Looking to the future, the author highlights three areas that h...Starting at €8.20
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Estrategias para sortear las diferencias horarias
Carmel, ErranArticle ART-2317Information Technologies, Knowledge and Communication, StrategyLas plantillas de las empresas son cada vez más globales, lo que hace necesario mitigar los efectos de las diferencias horarias. Algo nada fácil. La coordinación de equipos dispersos geográficamente y con horarios de trabajo no coincidentes exige mucho más que una planificación eficiente del calendario o un conocimiento básico de los husos horarios, por muy importantes que sean. En este artículo, basado en investigaciones sobre la organización gl...Starting at €8.20
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When Giving Your Customers Less Is More
Fader, PeterArticle ART-2382-EMarketing, StrategyContrary to popular belief, most of the world's household brands are not customer-centric; they're product-centric, which isn't enough anymore. Companies may say they care about the customer; they may even have installed a CRM system - but that's the problem. Customer friendliness is not the same thing as aligning your entire company's development and delivery of products and services with the current and future needs of a select set of customers...Starting at €8.20
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Nuevas lentes para ver los mercados emergentes
Khanna, Tarun; Palepu, KrishnaArticle ART-2385StrategyCuando se habla de mercados emergentes, pensamos inmediatamente en los BRIC. Esta simplificación ha llevado a ver estas economías como un conjunto homogéneo, cuando la realidad es justamente la contraria. En lugar de apresurarse a elaborar una estrategia para Brasil, Rusia, India o China, a las empresas les convendría estudiar en qué aspectos es emergente cada país en concreto. Puede que se lleven una sorpresa. En este artículo, los autores resum...Starting at €8.20
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El vínculo emocional marca la diferencia
Tàpies Lloret, Josep; Ceja, LucíaArticle ART-2386Leadership and People Management, StrategyLos lazos emocionales pueden suponer una ventaja competitiva para las empresas. Para comprobar cómo inciden en el funcionamiento de las firmas familiares, los autores realizaron un estudio cualitativo que profundizó en los elementos que potencian o socavan el vínculo de los miembros de la siguiente generación con la empresa. Los resultados evidencian que factores como las experiencias compartidas con otros miembros de la empresa familiar, una ade...Starting at €8.20
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Tips to Foster Ownership in Your Organization
Tàpies Lloret, Josep; Ceja, LucíaArticle ART-2386-ELeadership and People Management, StrategyPsychological ownership -- strong emotional ties and a shared sense of mission and purpose that cause workers to identify closely with their business -- can give companies a competitive advantage, if they understand the roots of such feelings and how to develop them. To see how this phenomenon affects the performance of family businesses, the authors conducted a qualitative study of various family-owned firms of different sizes, stages and sector...Starting at €8.20