Darden University of Virginia (USA)
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Yahoo! and Customer Privacy
Freeman; R. Edward; Werhane; Patricia H.; Wicks; Andrew C.; Fruscello; Thomas W.; Mead; JennyCase DARDEN-E-0300-EBusiness Ethics and Corporate Social ResponsibilityThis case explores the larger context of competition among internet companies for market share globally; especially in the emerging Chinese economy; as well as concerns about advancing the core values of the company including user privacy. Specifically; it concerns the decision facing Yahoo! when it is confronted with a request by the Chinese government to release the name of one of its users for alleged violations of Chinese law.Starting at €8.20
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CarMax: Driving What's Possible
Nelson, Ryan; Wright, RyanCase DARDEN-S-0317-EStrategyCarMax, based in Richmond, Virginia, is the largest retailer of used cars in the United States. Over the past several years leading up to 2019, CarMax has undergone a major digital transformation, integrating agile, lean, and user experience (UX) design best practices to become a customer-centric, product-driven organization. In this case, CarMax is facing new competitors (e.g., digital native players Carvana and CarsDirect), changing consumer s...Starting at €8.20
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WillowTree: Project Driven with a Product Mindset
Nelson, Ryan; Wright, RyanCase DARDEN-S-0338-EStrategyWillowTree began as a small digital products company in 2007. By 2020, it had more than 500 full-time team members operating out of offices in four locations, and it had launched hundreds of digital products, including mobile apps, websites, voice assistaStarting at €8.20
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The Phoenix Project: Remediation of a Cybersecurity Crisis at the University of Virginia
Nelson, Ryan; Wright, RyanCase DARDEN-ENT-0218-EEntrepreneurshipThis case was designed to facilitate discussion of how a cyberattack was remediated by a major public university. Students are challenged to think through how to best manage the remediation project, including the application of best practices such as risk management, stakeholder management, communication plans, outsourcing/procurement management, and cyberattack remediation. The Phoenix Project was a success from multiple perspectives, and as suc...Starting at €8.20
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The Phoenix Project: Remediation of a Cybersecurity Crisis at the University of Virginia - Teaching Note
Nelson, Ryan; Wright, RyanTeaching Note DARDEN-ENT-0218TN-EEntrepreneurshipTeaching note for product ENT-0218Starting at €0.00
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Digital Transformation at The Washington Post: Innovating for the Next Generation
Nelson, Ryan; Miner, KevinCase DARDEN-S-0368-EStrategyThe Washington Post (The Post) is one of the world’s most respected news-media organizations. After joining The Post as CEO and publisher in 2014, Fred Ryan worked with owner Jeff Bezos and The Post's executive team to bring about an extraordinary digitalStarting at €8.20
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Dr. Bronner's: Do Psychedelics Fit with Its Cosmic Principles?
Freeman; R. Edward; King; Adelaide Wilcox; Maiden; Stephen E.Case DARDEN-S-0405-EStrategyThis field-based case describes the situation facing David Bronner, cosmic engagement officer (CEO) of Dr. Bronner’s Magic Soaps (Dr. Bronner’s), the top-selling brand of natural soaps in North America in 2019. Since its founding, the company has centered advocacy for unity and social change in its products and giving. The question before David and the leadership team is whether to extend the brand further by publicizing its support for the use o...Starting at €8.20
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Digital Transformation at The Washington Post: Innovating for the Next Generation - Teaching note
Nelson, Ryan; Miner, KevinTeaching Note DARDEN-S-0368TN-EStrategyTeaching note for product S-0368Starting at €0.00
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Bad Arguments and Rationalization in Business
Freeman; R. Edward; Wicks; Andrew C.; Harris; Jared D.; Parmar; Bidhan L.; Mead; JennyTechnical Note DARDEN-E-0406-EBusiness Ethics and Corporate Social ResponsibilityThe following note attempts to catalog and analyze a set of flawed but common arguments made in business and organizational settings to drive strategic and operational decision-making. The arguments are deconstructed into syllogistic form—a set of premises leading to a conclusion—and analyzed for validity and soundness. The final part of this note pays attention to ways decision-makers can avoid such bad arguments and the rationalization that oft...Starting at €8.20
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Dr. Bronner's: Do Psychedelics Fit with Its Cosmic Principles?- Teaching note
Freeman; R. Edward; King; Adelaide Wilcox; Maiden; Stephen E.Teaching Note DARDEN-S-0405TN-EStrategyTeaching note for product S-0405Starting at €0.00