HBSP (USA)
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quedarse seguro en casa o tomar un riesgo en el exterior
Chu, MichaelArticle HBS-R1201PStrategyUna importante empresa de EE.UU. de alquiler con opción a compra sigue creciendo en la recesión, la apertura de su tienda número 1.000. El CEO, el hijo del fundador de la cadena, se pregunta si es el momento de llevar a la compañía global y aprovechar los mercados extranjeros de bajos recursos. historial internacional de la compañía ha sido mixtos: Se expandió con éxito en Canadá hace unos años, pero se vio obligado a cerrar una tienda en Puerto ...Starting at €8.20
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Madam C.J. Walker: Entrepreneur, Leader, and Philanthropist
Dwojeski, Anne E.; Grundy, William; Helms, Erica; Miller, Katherine; Koehn, Nancy F.Case HBS-807145-EEntrepreneurshipMadam C. J. Walker, who has been credited as the first self-made African-American woman millionaire, created a hair-care empire after years spent as a laundress in St. Louis, Missouri. Decades before the Civil Rights movement, her company gave employment to thousands of African-American women and marketed its products around the world. Madam Walker was active in the social and political causes of her day, and used her position as a successful ent...Starting at €8.20
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Oprah Winfrey, Teaching Note
Koehn, Nancy F.; Besharov, Marya; Miller, KatherineTeaching Note HBS-808018-EEntrepreneurshipTeaching Note to (803-190).Starting at €0.00
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Starbucks Coffee Company in the 21st Century
Koehn, Nancy F.; Besharov, Marya; Miller, KatherineCase HBS-808019-EEntrepreneurshipThe case explores the opportunities and challenges confronting Starbucks in the early 21st century. For more than 15 years, Starbucks has grown swiftly and successfully, helping create a large, dynamic market for specialty coffee, building one of the world's most powerful brands, and forging a new business model based on industry disrepair and responsible global citizenship. In 2008, Starbucks leadership faces a range of issues--inside and out of...Starting at €8.20
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Segmenting the Base of the Pyramid
Rangan, V. Kasturi; Chu, Michael; Petkoski, DjordjijaArticle HBS-R1106J-EStrategyThe bottom of the economic pyramid is a risky place for business, but decent profits can be made there if companies link their financial success with their constituencies' well-being. To do that effectively, you must understand the nuances of people's daily lives, say Rangan and Chu, of Harvard Business School, and Petkoski, of the World Bank. Start by dividing the base of the pyramid into three segments according to people's earnings and related...Starting at €8.20
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Play It Safe at Home, or Take a Risk Abroad (Commentary for HBR Case Study)
Chu, MichaelArticle HBS-R1201Z-EA major U.S. rent-to-own company continues to grow in the recession, opening its 1000th store. The CEO, the son of the chain's founder, is wondering whether it's time to take the company global and tap into underserved foreign markets. The company's international track record has been mixed: It successfully expanded into Canada a few years back, but was forced to close a store in Puerto Rico after only a year. The more risk-averse CFO advises aga...Starting at €8.20
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Dia Dia Practimercados: Meeting the Daily Needs at the Base of the Pyramid (A)
Chu, Michael; Garcia-Cuellar, Regina; Gonzalez, Rosa AmeliaCase HBS-313071-EStarting at €8.20
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Dia Dia Practimercados: Meeting the Daily Needs at the Base of the Pyramid (B)
Chu, Michael; Garcia-Cuellar, Regina; Gonzalez, Rosa AmeliaCase HBS-314085-EStarting at €5.74
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Aspada: In Search of the Right Structure for Impact Investing
Chu, Michael; Tahilyani, RachnaCase HBS-314099-EStarting at €8.20