Darden University of Virginia (USA)
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Sian Carraway at PillCo
King, AndrewCase DARDEN-S-0136-EStrategySian Carraway at PillCo, a leading pharmaceuticals company, led an initiative to invigorate organic growth using the company’s current product portfolio. By connecting deeply with consumers, Carraway and her team found weakness in traditional packaging for over-the-counter medications. It was not easy to carry around outside the home. To overcome that disadvantage, she created portable packaging options that gave consumers easier access to medici...Starting at €8.20
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Conflicting Loyalties: Friends Helping Friends? (A)
Gentile, Mary; Lopez-Jimenez, Liliana; Guevara-Zuluaga, Manuela; Aguilar-Pulido, JulietteCase DARDEN-OB-1375-ELeadership and People ManagementAs a senior project manager for the Colombian office of a consulting services firm, Lucia is responsible for hiring decisions regarding junior consultants. During a recent recruitment process, Lucia found out that a candidate who achieved a perfect score on the written test had cheated, with the help of Lucia’s subordinate and close friend. She further learned that this candidate was motivated to commit fraud because of the medical needs of his y...Starting at €8.20
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Leading Organic Growth: Module Caselets
Liedtka, Jeanne M.; King, Andrew; Carr, SeanCase DARDEN-BP-0541-ECorporate GovernanceThis is a series of 12 short caselets profiling individual growth leaders that - used in conjunction with “Business Model Innovation: A Process Model” (UVA-BP-0538) - will help students evaluate business situations for innovation opportunities. The course module focuses on enhancing the ability of students to identify and implement organic growth initiatives in mature organizations. An instructor teaching note accompanies the caselets series that...Starting at €8.20
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Conflicting Loyalties: Friends Helping Friends? (B)
Gentile, Mary; Lopez-Jimenez, Liliana; Guevara-Zuluaga, Manuela; Aguilar-Pulido, JulietteCase DARDEN-OB-1376-ELeadership and People ManagementAs a senior project manager for the Colombian office of a consulting services firm, Lucia is responsible for hiring decisions regarding junior consultants. During a recent recruitment process, Lucia found out that a candidate who had achieved a perfect score at the written test had cheated, with the help of Lucia’s subordinate and close friend. She further learned that this candidate had been motivated to commit fraud because of the medical needs...Starting at €5.74
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Conflicting Loyalties: Friends Helping Friends? (A) and (B) - Teaching note
Gentile, Mary; Lopez-Jimenez, Liliana; Guevara-Zuluaga, Manuela; Aguilar-Pulido, JulietteTeaching Note DARDEN-OB-1375TN-ELeadership and People ManagementTeaching note for product OB-1375Starting at €0.00