HBSP (USA)
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Keeping Google "Googley" (Abridged)
Groysberg, Boris; Thomas, David A.; Wagonfeld, Alison BerkleyCase HBS-409099-ELeadership and People ManagementStarting at €8.20
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Yieldex (A)
Stuart, Toby; Wagonfeld, Alison BerkleyCase HBS-809090-EEntrepreneurshipYieldex Founder, Doug Cosman, is faced with the decision to sell his young software start-up for $4 million or to hire a CEO (Tom Shields) and pursue Series A venture capital financing. His angel investors and CEO candidate Tom Shields believe he should reject the offer and focus on building the company into a bigger enterprise. Cosman is attracted to the financial rewards offered by the potential acquirer.Starting at €8.20
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Yieldex (B)
Stuart, Toby; Wagonfeld, Alison BerkleyCase HBS-809091-EEntrepreneurshipYieldex CEO Tom Shields was hired by the company's technical founder, Doug Cosman, in October 2007. One of Shields' top priorities is finding a vice president of engineering to manage the company's software development efforts. Shields and Costman disagree about the ideal profile of the new hire. Shields found a candidate that he likes, and he wonders about the implications of hiring the person against Cosman's wishes.Starting at €5.74
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Aardvark
Eisenmann, Thomas R.; Wagonfeld, Alison Berkley; Barley, LaurenCase HBS-811064-EEntrepreneurshipAardvark is an online social search service that allows users to pose questions and receive answers from other users in their extended social network. The case explores the process that Aardvark's founders used to design and develop their product based on intensive customer feedback.Starting at €8.20