HBSP (USA)
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Dr. William Carson-Intrapreneurial Innovation in the Pharmaceutical Industry, Teaching Note
Rogers, Steven S.; Haywoode, AlyssaTeaching Note HBS-318014-EEntrepreneurshipTeaching note for case 318005.Starting at €0.00
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John Rogers and Ariel Investments
Rogers, Steven S.; White, GregCase HBS-318015-EThe strong, public advocacy of a highly successful African American CEO has the potential to negatively impact his company. The CEO is deciding if he should listen to the advice of others who are urging him to "tone it down".Starting at €8.20
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Amanda and Kristen: Mented Cosmetics
Rogers, Steven S.; Mills, AlterrellCase HBS-318093-EFinanceThe case highlights the two co-founders (black HBS alumnae) of a black-owned beauty startup and the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the black community. Students learn approaches to product ideation/innovation, marketing strategies for the social media age and launching a startup for a targeted audience. Student...Starting at €8.20
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John Rogers, Jr. - Ariel Investments Co.
Rogers, Steven S.; White, GregCase HBS-318099-EJohn Rogers Jr., the founder and CEO of Ariel Investments, an enormously successful finance firm with $12 billion of invested capital, is one of the few African Americans in the asset management industry. As one of the high profile leaders in the black business community, John has decided to encourage Fortune 500 companies and major foundations to increase the volume of business that they do with black and other minority-owned companies. His enco...Starting at €8.20