HBSP (USA)
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Creating Your Growth Framework: A Discovery-Driven Approach
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3068BC-EOne of the most common obstacles to a successful growth program is the lack of clarity about the overall strategy at the outset. In order to overcome this obstacle, senior executives need to establish clear, focused guidelines for the pursuit of growth. This chapter considers the growth challenge at the CEO or senior team level as these executives begin to define the growth frame for the entire enterprise. The outcome of this process is a set of ...Starting at €8.20
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Practicing the Necessary Art of Disengagement: When Discovery-Driven Initiatives Must Be Abandoned
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3076BC-EFor all the effort that you may have put into developing each of the discovery-driven plans in your growth portfolio, it's important to remember that even with great planning and strict discipline, many of your projects are unlikely to achieve commercial success. In pursuing a portfolio of growth initiatives, you will find that, sadly, the bulk of them will never emerge as major growth drivers. If redirecting the project doesn't work, you may con...Starting at €8.20
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Global Gamesmanship (Spanish version)
MacMillan, Ian C.; Van Putten, Alexander B.; Gunther McGrath, RitaArticle HBS-R0305DStrategyThe moves an organization makes in one market are designed to achieve goals in another in ways that aren't immediately apparent to its rivals. The authors--all management professors--call this approach "competing under strategic interdependence," or CSI. And where this interdependence exists, the complexity of the situation can quickly overwhelm ordinary analysis. Indeed, most business strategists are terrible at anticipating the consequences of...Starting at €8.20
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La ventaja del líder de mercado
MacMillan, Ian C.; Selden, LarryArticle HBS-R0810HStrategyEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. Si ejecuta una empresa grande, se podría pensar que es casi imposible hacer crecer las ganancias de forma orgánica. Piense otra vez, decir MacMillan, de la Universidad de la Escuela Wharton de Pennsylvania, y Selden, de la Colum...Starting at €8.20
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Driving Corporate Growth with the Right Disciplines: A Discovery-Driven Approach
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3013BC-EDespite its centrality, driving corporate growth is paradoxical--everyone recognizes its importance, yet it is easy to get it wrong. The result is that every day, anxious executives in well-established companies worry deeply about how they are going to lead strategic growth in their organizations. The time-tested, comfortable approaches to everyday management don't work well in rapidly changing, uncertain environments. This chapter outlines a new...Starting at €8.20
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Aligning the Organization for Growth: A Discovery-Driven Approach
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3069BC-EA lot of good companies waste enormous amounts of resources on too many projects that have too little focus. Once you have taken the first steps in the planning process and created a framework for growth, the next step is to analyze how resources are currently being allocated to growth initiatives and consider how these allocations need to change based on the new framework. This chapter reviews how you can make sure that your resources and other ...Starting at €8.20
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Creating Reverse Financials and the Assumption Checklist: Executing Specific Growth Opportunities Using Discovery-Driven Planning
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3072BC-EOnce you've framed a growth initiative and determined what is necessary to make it succeed, it's time to turn your attention to what it will require to take the project from an idea to a real growth initiative. This chapter introduces tools that will help you keep a discovery-driven growth plan coherent and connected to reality, including the reverse income statement and reverse balance sheet. This chapter is excerpted from "Discovery-Driven Grow...Starting at €8.20
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Sustaining Discovery-Driven Growth
McGrath, Rita Gunther; MacMillan, Ian C.Book Chapter HBS-3075BC-EThe challenge of introducing discovery-driven planning to an organization isn't met necessarily just because a critical mass of people are using a few of the tools. Certain structures and practices are necessary to support the process and to sustain a discovery-driven mindset. These are outlined here, as well as the critical tasks of the CEO and senior team in making growth a real priority. This chapter is excerpted from "Discovery-Driven Growth:...Starting at €8.20
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How to Get Unstuck
McGrath, Rita Gunther; MacMillan, Ian C.Article HBS-F0905A-ELeadership and People ManagementTwo professors who have studied how leaders regain momentum in uncertain times suggest four ways to get your employees to face their fear, outrun hesitant competitors, and seize advantage.Starting at €8.20
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Consumer Credit: The Next Crisis
Jarvis, William; MacMillan, Ian C.Article HBS-W0906B-EMarketingThe degree to which consumers have come to depend on easy, inexpensive credit is a far greater threat to the economy than most realize. To pay it off, the average U.S. consumer would have to hand over every penny of his take-home pay for 16 months. And in all that time he wouldn't be able to buy anything else--no clothes, food, coffee, nothing. Okay, so no one is going to do that. But what will people do? Individual decisions to cut back on consu...Starting at €8.20