IESE (España)
- Article
El difícil arte de regular el uso de las redes
Collection: IESE (España)Ref.: ART-1967Published: Jun 15, 2011Format: PDFPages: 8Language: Spanish - Article
5 Skills Every Leader Needs to Succeed in the Digital World
Collection: IESE (España)Ref.: ART-2412-EPublished: Sep 20, 2013Format: PDFPages: 8Language: English - Case
Groupon: cambiar los hábitos de compra
Collection: IESE (España)Ref.: SI-187Published: Sep 3, 2012Reviewed: Feb 6, 2015Format: PDFPages: 23Language: Spanish - Case
The Challenge of Multichannel Marketing Management
Collection: IESE (España)Ref.: M-1346-EPublished: Sep 6, 2016Format: PDFPages: 7Language: English - Case
Driving Digital Transformation at the DBS Bank
Collection: IESE (España)Ref.: SI-195-EPublished: Oct 28, 2016Format: PDFPages: 19Language: English - Case
El reto de la gestión de marketing multicanal
Collection: IESE (España)Ref.: M-1346Published: Sep 6, 2016Format: PDFPages: 7Language: Spanish - Case
Estrategia omnicanal de Media Markt (A)
Collection: IESE (España)Ref.: M-1347Published: Sep 6, 2016Format: PDFPages: 4Language: Spanish - Case
Media Markt's Omnichannel Strategy (A)
Collection: IESE (España)Ref.: M-1347-EPublished: Sep 6, 2016Format: PDFPages: 3Language: English - Case
Groupon: Changing Shopping as We Know It
Collection: IESE (España)Ref.: SI-187-EPublished: Sep 3, 2012Reviewed: Feb 6, 2015Format: PDFPages: 21Language: English - Technical Note
Web Analytics: Demystifying Performance Marketing
Collection: IESE (España)Ref.: MN-406-EPublished: Dec 1, 2020Format: PDFPages: 14Language: English