IESE (España)
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An Ethical Approach to Crisis Management
Schwartz, Mark S.; Cragg, Wesley; Hoffman, W. MichaelArticle ART-2272-EBusiness Ethics and Corporate Social ResponsibilityExecutives who ignore the ethical dimensions of crisis management expose themselves to serious risks that can lead to the collapse of their firms. The authors use the 2010 BP oil spill in the Gulf of Mexico as a cautionary example of what happens when a company fails to make decisions based on and directly connected to a set of core ethical values, such as trustworthiness, responsibility, caring, citizenship, respect and fairness. They outline ho...Starting at €8.20
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Intel: Competition Heats up in the Processor Market
Samila, Sampsa; Baeza, AntoniaCase SM-1730-EInnovation and Change, StrategyThe case describes the challenges faced by Pat Gelsinger, the new CEO of Intel, as he takes the helm in February 2021. In the processor market, Intel is facing a resurgent AMD that is manufacturing fully compatible processors. At the same time, Apple is moving from Intel processors to ARM and other manufacturers are developing ARM processors for servers. Intel has also fallen behind TSMC in manufacturing technology and is thus at a disadvantage r...Starting at €8.20
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Boeing 737 (C)
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1729-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €5.74
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Boeing 737 (A): Developing The Best-Selling Airplanes of Tomorrow
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1727-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €8.20
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Utilícese en caso de crisis
Rerup, Claus; González Herrero, Alfonso; Pin Arboledas, José Ramón; Schwartz, Mark S.; Cragg, Wesley; Hoffman, W. MichaelDossier DOS-15Business Ethics and Corporate Social Responsibility, Leadership and People Management, Marketing, StrategyAunque planifiquemos, nadie está a salvo de las crisis. Hay que prepararse para gestionarlas antes, durante y después.Starting at €15.00
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Lifesaving Tools for Crisis Management
Rerup, Claus; González Herrero, Alfonso; Pin Arboledas, José Ramón; Schwartz, Mark S.; Cragg, Wesley; Hoffman, W. MichaelDossier DOS-15-EBusiness Ethics and Corporate Social Responsibility, Leadership and People Management, Marketing, StrategyWhen a crisis flares up, nobody is safe. This dossier will help you to manage crises better – before, during and after.Starting at €15.00
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Una aproximación ética a la gestión de crisis
Schwartz, Mark S.; Cragg, Wesley; Hoffman, W. MichaelArticle ART-2272Business Ethics and Corporate Social ResponsibilityLos ejecutivos que ignoran las dimensiones éticas de la gestión de crisis se exponen a graves riesgos que pueden llevar sus empresas a la ruina. Los autores analizan el vertido de crudo de BP en el golfo de México en 2010 para ilustrar lo que sucede cuando las decisiones de una compañía no se basan ni están directamente relacionadas con un conjunto de valores éticos esenciales, como la confiabilidad, la responsabilidad, la preocupación por el pró...Starting at €8.20
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Boeing 737 (B)
Samila, Sampsa; Wehrheim, David; Biquez Talayero, Jesús; Baeza, AntoniaCase SM-1728-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Innovation and Change, StrategyThese cases describe how Boeing handled the situation of their 737 airplane. Designed in the 1960s, it was difficult to update with current engines in the 2010s. Faced with high competitive pressure, Boeing opted for shortcuts and created the 737Max, which had two accidents and was grounded worldwide.Starting at €5.74