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- Case
GST Group: Reframing B2B Marketing Strategy
By Harjot SinghCollection: Ivey Business School (Canada)Ref.: IVEY-W33328-EPublished: Sep 5, 2023Language: English - Case
Baobab Clean Technologies: Zeroing In on Business Markets
By Harjot SinghCollection: Ivey Business School (Canada)Ref.: IVEY-W27852-EPublished: Oct 28, 2022Language: English - Case
Simple Energy: Launch Strategy for the Next Generation E-Scooter
Collection: Ivey Business School (Canada)Ref.: IVEY-W25541-EPublished: Mar 25, 2022Reviewed: Jan 3, 2022Language: English - Teaching Note
Simple Energy: Launch Strategy for the Next Generation E-Scooter - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-W25542-EPublished: Mar 25, 2022Language: English