Search results
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Ryanair (B) (Spanish version)
Rivkin, Jan W.Case HBS-704S10StrategySupplements the (A) case.Starting at €5.74
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Sales Force Integration at FedEx (D) (Spanish version)
Godes, David B.Case HBS-513S29MarketingAn abstract is not available for this product.Starting at €5.74
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NFL UK
Ofek, Elie; Godes, David B.; Wickersham, PeterCase HBS-510105-EMarketingThe NFL faces a decision on how to continue efforts to grow its fanbase in the UK. The decision needs to take into account lessons learned from previous NFL activities in Europe, market research on the UK sports fan and the implications of any move on the U.S. fan. Moreover, the decision should be couched within the broader context of the NFL's goal to expand internationally. Alistair Kirkwood, head of NFL UK, and Chris Parsons, VP of NFL Interna...Starting at €8.20
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The Crisis (Spanish version)
Rivkin, Jan W.; Thomke, Stefan; Beyersdorfer, DanielaCase HBS-715S13StrategyAs this case opens, iconic toymaker LEGO stands on the brink of bankruptcy. Jorgen Vig Knudstorp, LEGO's young and newly appointed CEO, must size up changes in the toy industry, learn from the company's recent moves, and craft a strategy that will put LEGO back on track.Starting at €8.20
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Lincoln Financial Group (B): Making LFD a Reality (Spanish version)
Godes, David B.; Lane, DavidCase HBS-513S25MarketingLFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales management by exploring the link between a shift in the firm's overall strategy (customer intimacy), the structural implementation of this strategy in the form of the creation of a new d...Starting at €5.74
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Hilti (A): Fleet Management, Teaching Note
Casadesus-Masanell, Ramon; Rivkin, Jan W.Teaching Note HBS-719404-EThis teaching note accompanies the case Hilti (A): Fleet Management 718419. It provides guidelines for class discussion, as well as a board plan and transcripts of the associated videos, Hilti Fleet Management Video Supplements. The associated case explores the strategic decision-making process of premium power tools manufacturer Hilti in 1999, when the company was considering implementing a fleet management system in the construction industry. ...Starting at €0.00
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LEGO (Spanish version)
Rivkin, Jan W.; Thomke, Stefan; Beyersdorfer, DanielaCase HBS-615S03StrategyLEGO has emerged as one of the most successful companies in the toy industry. The case describes LEGO's gradual rise, rapid decline, and recent revitalization as it is keeping up with a changing market place. Central to LEGO's management model is the ability to find the right balance among growing through innovation, staying true to its core, and controlling operational complexity.Starting at €8.20
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LEGO (A): The Crisis, Teaching Note
Rivkin, Jan W.; Thomke, StefanTeaching Note HBS-714464-EStrategyTeaching Note for 713478.Starting at €0.00