Search results
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Bird Scooters: Shaking up the Micro-Mobility Market
Sayan Chatterjee; Michael Marchionda; Sarah SydlowskiCase IVEY-9B20M087-EEntrepreneurship, StrategyBird Electric Vehicle Sharing (Bird)’s value proposition seems to be to offer inexpensive, on-demand transportation that can deliver riders directly to their destination in metropolitan areas. Electric scooters can be unlocked with a smartphone and left anywhere after use, minimizing the burden on consumersbut also causing tremendous traffic problems for city administrators. The disruption created by Bird not only drew the attention of urban com...Starting at €8.20
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Cold Stone Creamery
Sayan Chatterjee; Christopher MasottiCase IVEY-9B11M081-EEntrepreneurship, StrategyThis case describes how Cold Stone Creamery created a business model for a premium customized ice cream experience. It describes the company’s value proposition, growth strategy, and competitors, and poses the question of whether the company could continue to attract new franchisees.Starting at €8.20
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Family Protocol (Portuguese Version, Brazil)
Gallo, Miguel Ángel; Ward, John L.Technical Note DGN-448-PBStrategyThe note includes three examples of protocol in family businesses, with explanations of the different types of relationships between managers, owners, and family members. It also includes a variety of ways of allocating power and property.Starting at €8.20
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Porter Airlines
Sabrina Pavri; Sayan ChatterjeeCase IVEY-9B10M039-EEntrepreneurship, StrategyPorter Airlines is a regional airline operating out of Toronto City Airport on the Toronto Islands in Toronto, Ontario, Canada. Porter operates only Bombardier Dash-8 Q400 turboprop aircraft and has flights to destinations in Canada and the United States. Porter targets business passengers who find the Toronto International Airport unattractive. Since its inception, Porter Airlines disproved many who thought it was doomed to failure by successful...Starting at €8.20
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Uber: Leading the Sharing Economy
Sayan Chatterjee; Kayleigh FitchCase IVEY-9B16M024-EEntrepreneurship, StrategyUber was a technology company that relied on its mobile app and word-of-mouth advertising to reach customers interested in its transportation services. It prided itself on being an on-time, stylish, unique, and modern transportation option. However, in 2014, Uber faced many challenges and questions as an industry incumbent. Could its business model succeed despite being heavily reliant on buyers’ willingness to pay a substantial premium in some s...Starting at €8.20
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Tesla: Testing a Business Model at its (R)evolutionary Best
Sayan Chatterjee; Dennis TerezCase IVEY-9B18M033-EEntrepreneurship, StrategyTesla Motors, Inc. (Tesla), the electric car company, unveiled its Model 3 in late July 2017 as its stock price continued to appreciate. The Model 3 was priced to sell to the mass market and to potentially compete with the mass-market leaders such as Toyota. The stock market had also responded favourably to Tesla’s decision in 2016 to acquire SolarCity, a manufacturer of solar cells, and its decision to build the Gigafactory, the world’s largest ...Starting at €8.20
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Aldi and Walmart: On a Collision Course?
Sayan Chatterjee; Andreea MitracheCase IVEY-W25572-EService and Operations Management, StrategyIn 2021, the US grocery industry had been undergoing several changes. The competitive landscape had changed significantly since the first decade of the twenty-first century. Walmart Inc. (Walmart) had emerged as the dominant retailer in all markets leading to bankruptcies and mergers with erstwhile market leaders. However, mistakes made by Walmart in that same period allowed ALDI SÜD Dienstleistungs-SE & Co. (Aldi) to make its presence felt with ...Starting at €8.20
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Maurice Segall
Gallo, Miguel ÁngelCase DG-962StrategyEl caso describe la carrera profesional de Maurice Segall desde su inicio en la Administración Pública de Canadá, en 1952, hasta su retiro como presidente y director general de Zayre Corporation en 1989. Zayre Corporation, bajo la dirección de Maurice Segall, pasó a ser una de las mayores empresas de Estados Unidos en la industria de cadenas de almacenes, de productos de alta rotación y bajo margen. En 1987 empezó a tener problemas en su principa...Starting at €8.20
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Protocolo familiar
Gallo, Miguel Ángel; Ward, John L.Technical Note DGN-448StrategyLa nota incluye tres ejemplos de protocolo en empresas familiares, con diversos grados de explicitación en las relaciones entre directivos, propietarios y familiares. Asimismo, incluye varias formas de ver la asignación del poder y de la propiedad. Sugiere un índice de capítulos de un protocolo familiar.Starting at €8.20