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Changmai Corp. (A) (Portuguese)
Butler, Charlotte; de Bettignies, Henri-ClaudeCase INSEAD-4504APT-PPAccounting and ControlThis is an imaginary case based in Southeast Asia that introduces some of the ethical and moral dilemmas that expatriate managers may encounter in the region.Starting at €8.20
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First Direct Branchless Banking (Portuguese Version)
Larréché, J. C.; Lovelock, C. H.Case INSEAD-4660PT-PPAccounting and ControlDespite similar initiatives by major international banks, First Direct has become the model of telephone banking worldwide. The case describes the history of First Direct and the various components that are part of its operations, particularly with regard to the central issue of distance marketing relationships.Starting at €8.20
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Napoleon Bonaparte: Victim of an Inferior Strategy? (Portuguese Version)
Kim, W. Chan; Mauborgne, R.; Van der Heyden, LudoCase INSEAD-4842PT-PPAccounting and ControlSomeone noted that, in addition to the continuous execution of superior personal strategies and Napoleon's leadership throughout his life, success had ultimately eluded him. Thus, at first glance, we will look at the example of a meteoric rise (victories of the Battles of Lodi, Marengo and Austerlitz) and, subsequently, their fall (Russian invasion, Battle of Waterloo). What is behind this rise and fall? Can we find a sensible explanation? These ...Starting at €8.20
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Building Emotional Capital for Strategic Renewal: Nissan (1999-2002) (Portuguese Version)
Quy, HuyCase INSEAD-5195PT-PPAccounting and ControlNissan was in a disparate situation, facing huge debts, losses, producing good, albeit ordinary, vehicles. How did Carlos Ghosn and the French team manage to make significant changes in a company deeply imbued with Japanese culture, known for being nationalistic and opposed to major changes? What is Ghosn's way of proceeding to simultaneously cut costs and dramatically spur innovation?Starting at €8.20
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Supply Chain Restructuring at Portugal Telecom (A) (Portuguese Version)
Almeida-Costa, LuisCase INSEAD-5578APT-PPAccounting and ControlThe first part of the case contains a detailed description of the situation before the project started in PT. It allows students to foresee problems, identify opportunities, propose solutions and support the proposals contained therein by referring to the relevant theory of economic analysis, strategy and negotiation. The second part describes the actions taken by PT, their impact on a number of operational measures (cost, time to market, etc.), ...Starting at €8.20
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Abengoa, S.A. Should capital be increased in mid-2015 (Portuguese version, Portugal)
Suárez, José LuisCase F-925-PPAccounting and Control, Business Ethics and Corporate Social Responsibility, FinanceIn mid-2015, Abengoa, S.A. was highly indebted, in the opinion of both management and external analysts. A plan was launched to limit new investments and sett assets that were not performing. The level of debt was the result of a change in strategy with regards to the previous decade, from being an engineering services company to investing in infrastructure projects. Abengoa continued to do engineering, but mostly, at the time of writing, for the...Starting at €8.20
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Biotecnol SA: Portugal exportador de biotecnología (Portuguese)
Lind, Andreas Gonçalves; Mira Delgado, Bernardo; Ramalho J.Case AESE-P-A-548-PPAccounting and ControlO exemplo da Biotecnol ilustra o sucesso de uma empresa nacional com dimensão europeia na área da biotecnologia, criada por um grupo de académicos, que aplicando as suas competências na área de gestão, demonstraram ser capazes de comercializar Investimento e Desenvolvimento (I&D). A sustentabilidade dos projectos de I&D exigem uma investigação do mercado potencial dos seus produtos e serviços, estabelecendo uma ligação efectiva com o mundo da ciê...Starting at €8.20
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Cash flows in the company (Portuguese Version, Portugal)
Ballarín Fredes, EduardoTechnical Note CN-111-PPAccounting and ControlThis note presents the analytical tools to better describe the decisions that a company has made - or intends to make - in each of the three areas of the company's financial management: investment, financing and dividend distribution.Starting at €8.20
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Prodesdir (B) (Portuguese Version, Portugal)
Rosanas, Josep MariaCase C-685-PPAccounting and ControlThis case is about a situation that follows that of the Prodesdir A case study. Demand has grown considerably and may reach production capacity. Students are asked how they will manage this situation and whether it is logical from an accounting perspective to distribute the fixed costs according to the actual production volume. As in the previous case study, the use of a spreadsheet is recommended for case preparation and presentation.Starting at €5.74
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O banco Grameen - O crédito como direito humano
Janeiro Dias, A.; Viassa Monteiro, EugénioCase AESE-DG-A-458-PPAccounting and ControlBreve descrição da criação do Banco, como resposta a uma urgente necessidade da população pobre que não conseguia forma de obter empréstimos para a aquisição de matéria prima a trabalhar, para depois vender. Os empréstimos que se conseguiam por via informal (fora dos bancos) eram a juros de usura, por parte de exploradores ricos que aproveitavam a carência financeira dos pobres. Expõe também toda a prática que o Grameen foi incorporando, nomeadam...Starting at €8.20