Search results
-
Forest Cabin: Building Resilience During the Pandemic
Miao Cui; Jinfang Qian; Heng Wu; Wenbo Jiang; Lili CuiCase IVEY-W27138-EInformation Technologies, StrategyShanghai Forest Cabin Biotechnology Co., Ltd. (Forest Cabin) was a skin care product manufacturer and retailer that had focused on developing offline stores. At the beginning of 2020, however, the onset of the COVID-19 pandemic stagnated offline sales activities. Half of Forest Cabin’s offline stores closed at that time, and the existing stores had few customers, slowing the offline sales business. Forest Cabin rapidly initiated live streaming sa...Starting at €8.20
-
Forest Cabin: Building Resilience During the Pandemic - Teaching Note
Miao Cui; Jinfang Qian; Heng Wu; Wenbo Jiang; Lili CuiTeaching Note IVEY-W27139-EInformation Technologies, StrategyTeaching note for product W27138.Starting at €0.00
-
Google v. Oracle: Software Theft or Fair Use? - Teaching Note
Chris F. Kemerer; Matthew SooyTeaching Note IVEY-W25890-EInformation Technologies, StrategyTeaching note for product W25889.Starting at €0.00
-
Google v. Oracle: Software Theft or Fair Use?
Chris F. Kemerer; Matthew SooyCase IVEY-W25889-EInformation TechnologiesThis case explores a current but also enduring and widely relevant intersection of challenges facing managers who compete in rapidly evolving technology markets. In the landmark US$9 billion Google LLC v. Oracle America, Inc. case, Google LLC (Google) leads development of the now-ubiquitous Android mobile operating system, used by billions of people globally. However, many of the laws governing development were unclear, having been written before...Starting at €8.20