Search results
-
Strategic Marketing Planning (Spanish version)
Quelch, John A.; Kindley, James T.Case HBS-913S08MarketingThe soup division at Brannigan Foods contributes over 40% of the firm's revenue. The general manager is concerned that the soup industry is declining and that the soup division shows declining profits and market share, especially among the important baby boomer segment. Hoping to reverse these trends, he asks four key managers to review a consultant's analysis of the soup industry and recommend a turnaround strategy. Each manager presents a diffe...Starting at €8.20
-
Customer Loyalty Battles (Spanish version)
Deighton, John; Kindley, James T.Case HBS-915S04MarketingThe marketing and operations managers for Olympic Rent-A-Car meet to decide how to respond to changes in the loyalty rewards program at the market-leading competitor. The competitor's program gives awards based on dollars spent instead of days rented and eliminates blackout dates. Olympic expects the program to capture more of the valuable business traveler segment, which rents cars more frequently and generally pays higher premiums than the leis...Starting at €8.20
-
Why "Fair Value" is the Rule
Ramanna, KarthikArticle HBS-R1303H-EAccounting and ControlFor the past two decades, fair value accounting--the practice of measuring assets and liabilities at estimates of their current value--has been on the ascent, marking a major departure from the centuries-old tradition of keeping books at historical cost. Why has this happened? The author, an associate professor of business administration at Harvard Business School, offers one answer: The membership of the Financial Accounting Standards Board, whi...Starting at €8.20
-
Urban Water Partners (A)
Ramanna, Karthik; Serafeim, George; Sesia, AldoCase HBS-111016-EAccounting and ControlThe case explores a new business venture to bring clean water to residents of Dar es Salaam, Tanzania, who otherwise cannot afford it. Management has enough money to get the company through August 2010 but needs more capital thereafter. An HBS alumnus isStarting at €8.20
-
Leadership in Corporate Reporting Policy at Tata Steel
Ramanna, Karthik; Tahilyani, RachnaCase HBS-111028-EAccounting and ControlThe case describes the challenges faced by Tata Steel, India's largest private-sector steel company, as it transitions from Indian GAAP to IFRS. It first describes those challenges in the context of the institutional voids that make IFRS adoption difficult in India. The case then focuses on how companies in emerging markets might represent their interests at the IASB, the standard-setting body for IFRS.Starting at €8.20
-
Urban Water Partners (B)
Ramanna, Karthik; Serafeim, George; Sesia, AldoCase HBS-111029-EAccounting and ControlThe case explores a new business venture to bring clean water to residents of Dar es Salaam, Tanzania, who otherwise cannot afford it. Management has enough money to get their company through August 2010, but needs more capital thereafter. An HBS alumnus is interested in investing in the company. Management needs to revisit their financial assumptions, decide on an incentive structure for their proposed network of local water vendors, and put tog...Starting at €5.74
-
Urban Water Partners (A) and (B), Teaching Note
Ramanna, Karthik; Serafeim, GeorgeTeaching Note HBS-111067-EAccounting and ControlTeaching Note for 111016 and 111029.Starting at €0.00
-
Leadership in Corporate Reporting Policy at Tata Steel, Teaching Note
Ramanna, KarthikTeaching Note HBS-111096-EAccounting and ControlTeaching Note for 111028.Starting at €0.00
-
Deferred Tax Assets in Basel III: Lessons from Japan, Teaching Note
Hawkins, David F.; Ramanna, KarthikTeaching Note HBS-112114-EAccounting and ControlTeaching Note for 111076.Starting at €0.00
-
Against the Grain: Jim Teague in Tanzania B
Ramanna, KarthikCase HBS-113042-EAccounting and ControlSupplements case Tanzania AStarting at €8.20