Search results
-
Netflix: del "clicks and bricks" a la distribución digital de películas
Lago, Alejandro; Moscoso, Philip; Sieber, SandraExercise PE-75Information Technologies, Innovation and Change, Service and Operations ManagementNetflix es un proveedor estadounidense de servicios de streaming a la carta y de alquiler de DVD por correo y con cuota fija. La compañía ha experimentado un éxito increíble desde sus comienzos en 1997. Durante 2010, sus ingresos aumentaron un 29% hasta los 2.160 millones de dólares y el precio de sus acciones subió un 219% hasta los 175,70 dólares. Eso también supuso una subida de 8 millones de suscriptores, llegando a un total de más de 20 mill...Starting at €8.20
-
Managing Employee Retention (Spanish version)
Frei, Frances X.; Campbell, DennisCase HBS-607S04Service and Operations ManagementUsed as part of the third module of a course on Managing Service Operations, which addresses how managers can inform their decisions with customer data (606-097). Provides a retailing context in which employee retention strategies are explored through analyzing detailed store-level data.Starting at €8.20
-
Store24 (B): Service Quality and Employee Skills (Spanish Version)
Frei, Frances X.; Campbell, DennisCase HBS-614S06Service and Operations ManagementComplementa el caso (A).Starting at €5.74
-
Netflix: From "Clicks and Bricks" to Digital Movie Delivery (Portuguese Version, Brazil)
Lago, Alejandro; Moscoso, Philip; Sieber, SandraExercise PE-75-PBInformation Technologies, Innovation and Change, Service and Operations ManagementNetflix is a U.S. provider of on-demand Internet streaming media and flat rate DVD-by-mail services. The company experienced incredible success since its beginnings in 1997. During 2010, revenue jumped 29% to $2.16 billion, and stock price increased 219% to $175.70. It also added 8 million subscribers, bringing its total to over 20 million. In the summer of 2011 the company first announced the spin-off of its traditional DVD rental operations fro...Starting at €8.20
-
Shangri-La Hotels, Teaching Note
Campbell, DennisTeaching Note HBS-112090-EService and Operations ManagementTeaching Note for 108-006.Starting at €0.00
-
M-Pesa - Mobile Banking in Kenya (Chinese Version)
Sieber, Sandra; Lago, Alejandro; GO, TimothyCase SI-192-ZHInformation Technologies, Innovation and Change, Service and Operations ManagementM-Pesa is an innovative mobile-phone-based money transfer service from Safaricom, the largest mobile network operator in Kenya. M-Pesa allows users with a national ID card or passport to deposit, withdraw and transfer money to other users easily via SMS. Originating from the idea of using mobile technology to help customers make payments to microfinance institutions, M-Pesa had transformed itself into a nationwide money transfer service used by m...Starting at €8.20
-
Technology Transfer at U.S. Universities
Hamermesh, Richard G.; Lerner, Josh; Kiron, DavidCase HBS-807124-EService and Operations ManagementTechnology transfer from U.S. universities to industry has increased dramatically in the last 25 years. Reviews the history of technology transfer with particular emphasis on the Bayh-Dole Act of 1980. It then examines how universities responded to Bayh-Dole, the growth of technology transfer offices, and compares how three different universities (MIT, Stanford, and Harvard) approach technology transfer. Provides an overview of the technology tra...Starting at €8.20
-
FreshDirect: Forget Delivery. Our Business Is All About Food
Sieber, Sandra; Codrean, CatalinCase SI-194-EInformation Technologies, Innovation and Change, Service and Operations ManagementIn early 2016, with more than 600,000 customers and an estimated revenue of $500 million, FreshDirect was among the top three companies in the U.S. online grocery sector. It employed more than 3,000 people, 30% of whom drove trucks and delivered food to the doorsteps of its customers in five states: New York, New Jersey, Connecticut, Delaware and Pennsylvania. Jason Ackerman, CEO of FreshDirect, wondered if the company's current success could be ...Starting at €8.20
-
BigEast Bank: Credit Card Approval (Spanish Version)
Frei, Frances X.; Campbell, DennisCase HBS-610S07Service and Operations ManagementBigeast está considerando adoptar una visión centrada en relación a su proceso de aprobación de tarjetas de crédito. Esto cambiaría la práctica actual del banco de análisis de aplicaciones basadas en los méritos de un solo producto a una donde la relación existente entre el cliente está considerado en el proceso de aprobación.Starting at €8.20
-
GuestFirst Hotel (A): Customer Loyalty (Spanish Version)
Frei, Frances X.; Campbell, DennisCase HBS-617S19Service and Operations ManagementSe usa como parte del tercer módulo de un curso de Operaciones de Servicio de gestión, que se ocupa de cómo los administradores pueden informar a sus decisiones con los datos del cliente (606-097). Proporciona un contexto hotel en el que explorar la relación entre la lealtad del cliente y rendimiento financiero, utilizando cuatro años de datos del hotel. Desafía a los estudiantes a encontrar la medida de la relación entre la lealtad y el rendimie...Starting at €8.20