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Human-Centered Service Design (Spanish version)
Buell, Ryan W.; Otazo, AndrewCase HBS-617S03Service and Operations ManagementTeach this case online with new suggestions added to the Teaching Note. This case study includes mandatory video elements, which are integrated into the pre-class assignment for students and the classroom teaching plan for instructors. Information on how to access and use these multimedia components is included in the Teaching Note. The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and pr...Starting at €8.20
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Breakfast at the Paramount (Spanish version)
Buell, Ryan W.Case HBS-617S18Service and Operations ManagementA multimedia version of this case is also available (#617702). The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends...Starting at €8.20
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Operational Transparency
Buell, Ryan W.Article HBS-R1902H-EService and Operations ManagementConventional wisdom holds that the more contact an operation has with its customers, the less efficiently it will run. But when customers are partitioned away from the operation, they are less likely to fully understand and appreciate the work going on behind the scenes, causing them to place a lower value on the product or service being offered. To address this problem, managers should experiment with operational transparency--the deliberate des...Starting at €8.20
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Why You Need to Align Your Business With the Biosphere's Rules
Unruh, Gregory C.Book Chapter HBS-5934BC-EService and Operations ManagementDon't use too many fossil fuels. Don't waste paper. For years, companies have been hearing what not to do when it comes to making their business practices more sustainable. But what can you do to make your company both ecologically responsible and financially profitable? Turn to the oldest model of efficient profit-making in existence: the Earth. The same principles that allow nature to continuously produce value are the same ones that will help ...Starting at €8.20
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Power Autonomy: Using the Biosphere's Rules to Renew Your Company With Renewable Energy
Unruh, Gregory C.Book Chapter HBS-5938BC-EService and Operations ManagementExcessive global dependence on fossil fuels is a zero-sum competition that can cost your business dearly. While scientists may disagree about the impact of current levels of climate-changing greenhouse gases, they are essentially unanimous that the forecasted increases will be environmentally ruinous-and potentially ruinous for your company's productivity and reputation. Just as plants carry their energy technology within their structure, your co...Starting at €8.20
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Building the Ecosystem: A Lesson from the Biosphere-Your Business's Green Growth Can Cause Creative Destruction in Your Industry
Unruh, Gregory C.Book Chapter HBS-5946BC-EService and Operations ManagementThe process of release and restructuring-of creative destruction-is what keeps the biosphere productive and allows it to fill even the most extreme environments. As you steer your business toward green growth, you may be undertaking innovations that can foster similar destruction in your industry. You don't have to wait for conditions to change, however, because business doesn't respond only to the external environment. This chapter outlines how ...Starting at €8.20
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Whole Foods: The Path to 1,000 Stores
Drake, David; Buell, Ryan W.; Barton, Melissa; Jones, Taylor; Keverian, Katrina; Stock, JeffreyCase HBS-615019-EService and Operations ManagementThe case examines the operations strategy of Whole Foods, one of the largest natural grocery chains in the United States. In late 2013, Whole Foods was expanding rapidly, with a publicly-stated goal of growing from 351 to 1,000 domestic stores by 2022. It was also engaged in a strategic initiative to combat "food deserts" - areas with limited access to affordable and nutritious food. In pursuit of these initiatives, the company's rapid entry into...Starting at €8.20
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Trouble at Tessei, Teaching Note
Bernstein, Ethan S.; Buell, Ryan W.Teaching Note HBS-616031-EService and Operations ManagementIn 2005, Teruo Yabe is asked to revive Tessei, the 669-person JR-East subsidiary responsible for cleaning its Shinkansen (""bullet"") trains. Operational mistakes, customer complaints, safety issues, and employee turnover are at or near all-time highs, even as the demands on Tessei continued to grow. Given previous leaders' failed attempts to fix Tessei's problems with increased managerial monitoring and controls, Yabe seeks a creative approach...Starting at €0.00
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IDEO: Human-Centered Service Design, Teaching Note
Buell, Ryan W.Teaching Note HBS-616038-EService and Operations ManagementThe case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape, a team of IDEO designers have been hired by Cineplanet, the leading movie cinema chain in Peru, to reinvent the movie-going experience for Peruvians. Cineplanet wishes to better al...Starting at €0.00
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Breakfast at the Paramount
Buell, Ryan W.Case HBS-617011-EService and Operations ManagementA multimedia version of this case is also available (#617702). The Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends...Starting at €8.20