Search results
-
Amazon: El distribuidor total
Vidal Romero, A.; Garrido Martinez, E.Case IIST-PI-186Service and Operations ManagementAmazon era una de las tres grandes empresas del mundo electrónico (junto con Google y Facebook) y la mayor empresa del mundo dedicada al comercio electrónico con más de (cien mil millones de dólares en ventas anuales). El caso describe el modelo de negocio de Amazon y el entorno del comercio electrónico. Resulta interesante analizar el propio modelo de Amazon y debatir sobre el futuro de este modelo basado en el crecimiento, el impacto que está t...Starting at €8.20
-
Gestione las experiencias, no las esperas
Bitran, Gabriel R.; Ferrer, Juan Carlos; Rocha e Oliveira, PauloArticle ART-1451Marketing, Service and Operations ManagementA los directivos les preocupa que sus clientes vean la espera como un engorro. Pero tal vez reducir el tiempo de espera no sea lo más conveniente, ya que los clientes no le dan tanta importancia. A partir de un estudio que aplica la psicología del comportamiento y los principios tradicionales del marketing a las operaciones, los autores proponen un nuevo modelo para ayudar a los negocios a gestionar la espera. Ofrecen seis ideas prácticas que mej...Starting at €8.20
-
Linkality's Call Center
Bitran, Gabriel R.; Mitchell, Jordan; Rocha e Oliveira, PauloCase M-1221-EMarketing, Service and Operations ManagementLinkality is the 8th largest Internet service provider (ISP) in the United States, with a subscriber base of approximately 3 million users. The case is focused on the management of Linkalitys call center, where approximately 85% of all contact with existing customers takes place. Hal Paden, VP of Operations, is looking for ways to reduce operating costs while at the same time improving service quality levels. Shelly Townsend, the call center ma...Starting at €8.20
-
Gruppo La Doria: Un Anno Dopo L’acquisizione di PA.FI.AL, Come continuare a fare crescere la Redditivitá?
Vidal Romero, A.; Llano Irusta, M. A.Case IIST-PI-178-I-ITService and Operations ManagementIl Gruppo La Doria, principale produttore italiano di prodotti a base di pomodoro, conserve in lattina, succhi di frutta e salse pronte all'uso, è stato un importante fornitore di grandi catene di supermercati, sia in Italia che all'estero, principalmente di prodotti riportanti il proprio marchio . La recente acquisizione da parte del Gruppo Pa.fi.al - leader nel mercato italiano delle salse pronto all'uso con marchi propri è stata ritenuta strat...Starting at €8.20
-
Gate Gourmet
Vidal Romero, A.; Garrido Martinez, ECase IIST-PI-154-E-EService and Operations ManagementIn 2014, Gate Gourmet España (GGE) was the Spanish subsidiary of Gate Group, one of the biggest providers of independent, on-board passenger services in the world. The case describes the crisis situation in the passenger air transportation sector in 2010. In 2010, the General Manager of GGE, David de la Torre, decided that operations needed a deep transformation to render them more efficient and that they needed to change the “civil service” ment...Starting at €8.20
-
Gate Gourmet. Teaching Note
Vidal Romero, A.; Garrido Martinez, E.Technical Note IIST-PITN-154-E-EService and Operations ManagementIn 2014, Gate Gourmet España (GGE) was the Spanish subsidiary of Gate Group, one of the biggest providers of independent, on-board passenger services in the world. The case describes the crisis situation in the passenger air transportation sector in 2010. In 2010, the General Manager of GGE, David de la Torre, decided that operations needed a deep transformation to render them more efficient and that they needed to change the “civil service” ment...Starting at €8.20
-
Amazon: The total Retailer
Vidal Romero, A.; Garrido Martinez, E.Case IIST-PI-186-E-EService and Operations ManagementAmazon was one of the three leading companies in the e-world (together with Google and Facebook) and the world's largest e-commerce business, with annual sales of more than 100 billion USD. This case describes Amazon's business model and e-commerce environment. It is interesting to analyze Amazon's growth-based model and discuss its future. It is also worth exploring its current and future impact on retailing and the position of its offline compe...Starting at €8.20
-
Proan
Vidal Romero, A.; Llano Irusta, M. A.Case IIST-PI-191-E-EService and Operations ManagementProan is an excellent example of an integrated industry, leader in Latin America and second worldwide. The Institute's activities in the Americas demand success stories of leading companies in their sectors. Moreover, the Agri-Food Transformation Industry area will be nurtured by the topics addressed, which include products innovation for greater added value and the needs of a niche market vs. a large consumer market.Starting at €8.20
-
La Doria Group: One year after the acquisition of PA.FI.AL, How to continue growing more profitably - Teaching note
Vidal Romero, A.; Llano Irusta, M. A.Teaching Note IIST-PITN-178-E-EService and Operations ManagementItaly’s leading manufacturer of tomato-based products, canned vegetables, fruit juices, and ready-to-use sauces La Doria Group was an important supplier of large supermarket chains, both in Italy and abroad, selling mainly private label products. The recent acquisition of the Pa.fi.al Group (a leader in the Italian market of ready-made sauces under private labels) was thought to be strategic and synergistic, as it would help La Doria to develop n...Starting at €0.00
-
La Doria Group: One year after the acquisition of PA.FI.AL, How to continue growing more profitably
Vidal Romero, A.; Llano Irusta, M. A.Case IIST-PI-178-E-EService and Operations ManagementItaly’s leading manufacturer of tomato-based products, canned vegetables, fruit juices, and ready-to-use sauces La Doria Group was an important supplier of large supermarket chains, both in Italy and abroad, selling mainly private label products. The recent acquisition of the Pa.fi.al Group (a leader in the Italian market of ready-made sauces under private labels) was thought to be strategic and synergistic, as it would help La Doria to develop n...Starting at €8.20