Search results
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Siemens AG: Global Development Strategy (A) (Spanish Version)
Thomke, Stefan; Nimgade, AshokCase HBS-604S22Service and Operations ManagementDescribe cómo Siemens, el gigante de la ingeniería eléctrica alemana, ha desarrollado y gestiona I + D global en su gran Información y Redes de Comunicaciones división (ICN). En 1994, Siemens abrió su centro de Bangalore (India), que ahora se ha convertido en uno de sus mayores centros regionales de desarrollo fuera de Alemania. Con Bangalore pidiendo una mayor independencia y autonomía de gestión de recursos, la alta dirección tiene que decidir ...Starting at €8.20
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Moving Toward Environmental Sustainability (Spanish version)
Lee, Deishin; Bony, LionelCase HBS-612S13Service and Operations Managementdesign decisions, manufacturing, and supply chain management. The proximate decision point in the case is whether the company should replace the polyvinyl chloride (PVC) material in the arm pads of the Mirra chair. PVC was a highly toxic material to manufacture and dispose of and thus violated the C2C protocol. However, it was the standard material for arm pads and many other parts in the office furniture industry as it was durable, scratch resi...Starting at €8.20
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Bank of America (A) (Spanish version)
Thomke, Stefan; Nimgade, AshokCase HBS-606S31Service and Operations ManagementDescribe cómo Bank of America es la creación de un sistema para la innovación de productos y servicios en su negocio de banca minorista. Se hace hincapié en el papel de la experimentación en algunos "laboratorios" de dos docenas de la vida real que sirven como plenamente operativos sucursales bancarias y como sitios para probar nuevas ideas y conceptos. Se centra en: 1) cómo aprender de la experimentación puede ser maximizada; 2) sistemas de ince...Starting at €8.20
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New England Apple Slices
Lee, Deishin; Weber, JamesCase HBS-612045-EService and Operations ManagementProtagonist leads an apple industry association that hopes to develop a market for New England apple slices to improve demand for apple products. Apples grown for slicing have characteristics that differ from most apples grown in New England. Case allows students to examine whether it makes sense for a farmer to begin to grow apples for slicing. The case also describes the distribution of apples and apple products so that students can examine how...Starting at €8.20
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Polyface: The Farm of Many Faces, Teaching Note
Lee, DeishinTeaching Note HBS-612054-EService and Operations ManagementTeaching Note for 611001.Starting at €0.00
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Konys, Inc., Teaching Note
Lee, Deishin; Tunca, Tunay ITeaching Note HBS-613094-EService and Operations ManagementTeaching Note for 613065.Starting at €0.00
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Cradle-to-Cradle Design at Herman Miller: Moving Toward Environmental Sustainability, Teaching Note
Lee, DeishinTeaching Note HBS-609013-EService and Operations ManagementTeaching Note for [607003].Starting at €0.00
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BMW AG: The Digital Auto Project (B) (Spanish Version)
Thomke, Stefan; Nimgade, AshokCase HBS-606S12Service and Operations ManagementComplementa el caso (A).Starting at €5.74
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Cradle-to-Cradle Design at Herman Miller: Moving Toward Environmental Sustainability
Lee, Deishin; Bony, LionelCase HBS-607003-EService and Operations ManagementHerman Miller, an office furniture supplier, decided to implement the cradle-to-cradle (C2C) design protocol during the design of its mid-level office chair, Mirra. The C2C protocol was a set of environmentally friendly product development guidelines created by architect William McDonough and chemist Michael Braungart. The essence of this protocol was to eliminate waste and potentially harmful materials by designing the product so that, at the en...Starting at €8.20
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Cook Composites and Polymers Co., Teaching Note
Lee, Deishin; Toffel, Michael W.Teaching Note HBS-608079-EService and Operations ManagementTeaching Note for [608055].Starting at €0.00