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Nivea (B) (Spanish version)
Lakhani, Karim R.; Fuller, Johann; Bilgram, Volker; Friar, GretaCase HBS-615S08Service and Operations ManagementEste caso suplementaria da seguimiento a un innovador enfoque de I + D por Beiersdorf, una compañía de cuidado de la piel y cosméticos. El caso se relaciona lo que pasó con el producto lanzado por Beiersdorf, a su línea Nivea, a raíz de los acontecimientos del caso A, y cómo el éxito comercial del producto informó el pensamiento de los líderes en I + D para el futuro.Starting at €5.74
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Nivea (B)
Lakhani, Karim R.; Fuller, Johann; Bilgram, Volker; Friar, GretaCase HBS-614043-EService and Operations ManagementThis supplementary case follows up on an innovative R&D approach by Beiersdorf,a skin care and cosmetics company. The case relates what happened to the product launched by Beiersdorf, to its Nivea line, following the events of the A case, and how the commercial success of the product informed thinking by leaders in R&D for the future.Starting at €5.74
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Dell Computers (B): The Transition
Frei, Frances X.; Edmondson, Amy C.; Harris-Van Keuren, ChristineCase HBS-607081-EService and Operations ManagementSupplements the (A) case. An abstract is not available for this product.Starting at €5.74
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Cleveland Clinic
Frei, Frances X.; Edmondson, Amy C.; Sherman, Eliot; Harris-Van Keuren, ChristineCase HBS-607143-EService and Operations ManagementCleveland Clinic is consistently ranked among the nation's most eminent hospitals, and for decades has been a leader in pioneering cardiac care. Explores the methods, processes, and personnel that the hospital has cultivated over the years in order to develop its track record of excellence. In light of this, three expansion opportunities are explored and the operational fit of each is investigated.Starting at €8.20
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New Service Design Exercise, Teaching Note
Frei, Frances X.; Harris-Van Keuren, ChristineTeaching Note HBS-608132-EService and Operations ManagementTeaching Note for [605053].Starting at €0.00
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Nivea (A)
Lakhani, Karim R.; Fuller, Johann; Bilgram, Volker; Friar, GretaCase HBS-614042-EService and Operations ManagementThe case describes the efforts of Beiersdorf, a worldwide leader in the cosmetics and skin care industries, to generate and commercialize new R&D through open innovation using external crowds and "netnographic" analysis. Beiersdorf, best known for its consumer brand Nivea, has a rigorous R&D process that has led to many successful product launches, but are there areas of customer need that are undervalued by the traditional process? A novel onlin...Starting at €8.20
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Nivea (A) (Spanish version)
Lakhani, Karim R.; Fuller, Johann; Bilgram, Volker; Friar, GretaCase HBS-615S07Service and Operations ManagementEl caso describe los esfuerzos de Beiersdorf, un líder mundial en la industria cosmética y cuidado de la piel, para generar y comercializar nuevos proyectos de I + D a través de la innovación abierta usando multitudes externos y análisis "netnographic". Beiersdorf, más conocido por su marca de consumo Nivea, tiene un riguroso proceso de investigación y desarrollo que ha llevado a muchos lanzamientos de productos exitosos, pero hay áreas de necesi...Starting at €8.20
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Cleveland Clinic (Spanish version)
Frei, Frances X.; Edmondson, Amy C.; Sherman, Eliot; Harris-Van Keuren, ChristineCase HBS-611S02Service and Operations ManagementCleveland Clinic está considerado entre la mayoría de los hospitales eminentes de la nación, y durante décadas ha sido un líder en pionero en la atención cardiaca. Explora los métodos, procesos y personal que el hospital ha cultivado a lo largo de los años con el fin de desarrollar su trayectoria de excelencia. A la luz de esto, tres oportunidades de expansión se exploran y se investiga la forma de funcionamiento de cada uno.Starting at €8.20
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Cleveland Clinic, Teaching Note
Frei, Frances X.; Edmondson, Amy C.; Harris-Van Keuren, ChristineTeaching Note HBS-608124-EService and Operations ManagementTeaching Note for [607143].Starting at €0.00